Howdy is an Instagram-focused private message automation tool designed to help creators, businesses and marketers quickly connect with targeted users. Available through Chrome extensions and web apps, it allows users to efficiently collect leads, send personalized private messages, and track the effectiveness of interactions.Howdy supports users to pinpoint target groups based on interests, behaviors, or accounts, making it suitable for those who need to expand their social media reach on a large scale. The platform offers a simple interface and AI-assisted features to ensure users can get started quickly and save time. Pricing is transparent and a 14-day free trial is available for users of all sizes.
Function List
- Pinpoint leads: collect leads through Instagram posts, follower lists, hashtags, or interaction behavior.
- Personalized Private Messaging: Support custom templates or AI to generate personalized messages for different marketing goals.
- Automated replies and follow-ups: Automatically handle replies and set follow-up rules to improve communication efficiency.
- Interaction data analysis: Provide real-time data tracking of message open rates and interaction effects.
- Chrome extension support: streamline your workflow by operating directly on Instagram and Twitter.
- Customized list management: group prospects together for easy targeted marketing.
- Safe and compliant operation: follow Instagram usage restrictions to avoid account risks.
Using Help
Installation and Setup
Howdy is very easy to use and operates mainly through Chrome extensions and web apps. Below is the detailed installation and usage process:
- Install Chrome Extension
Visit the Chrome Web Store, search for the "Howdy Outreach" extension and click "Add to Chrome". Once installed, the extension icon will appear in your browser toolbar. Log in to your Howdy account (or sign up for a new one) to authorize the extension to access Instagram, and you'll be ready to go as soon as it's installed, with no complicated configuration required. - Account Registration & Trial
Open Howdy's website and click "Sign Up Free" to sign up for an account. Fill in the basic information and the system will guide you to complete the account setup. Howdy offers a 14-day free trial, no credit card required, and you can experience all the features during the trial period. - Collecting potential customers
Open Instagram, click the Howdy extension icon and select "Find Leads". You can enter the target account, hashtag, or post link, and Howdy will automatically grab the relevant users (e.g., followers, likes). For example, if you want to target the followers of a fitness blogger, enter their account name and Howdy will generate a list of followers. You can filter the criteria (e.g. region, interaction frequency) and save the results as a customized list. - Creating marketing campaigns
In the Howdy web app, go to the "Campaigns" page and click "New Campaign". Select a list of target customers and set the content of the private message, Howdy supports manually entering a template or using AI to generate a personalized message. For example, the AI can generate a customized greeting based on the user's profile, such as "Hi, I see you like to work out, our program might be for you!" . You can set the time and frequency of sending (e.g. 20 messages per day) to ensure compliance with Instagram limits. - Automated responses and follow-ups
In the "Automation" setting, enable the auto-reply feature, Howdy will detect the incoming replies and respond according to the preset rules. For example, when a user replies "Interested", Howdy can automatically send a detailed product description. You can also set up multiple rounds of follow-up messages at customizable intervals (e.g. send a second message after 3 days). - Data Analysis and Optimization
On the Analytics page, you can see the open rate, response rate, and conversion rate of your messages. The data is presented in graphical form and is easy to understand. If you find that a message is not working well, you can adjust the content of the template or the target group. For example, if the data shows that fitness enthusiasts respond better to "Free Trial Class", you can optimize the message to highlight this offer. - Safety Precautions
Howdy strictly adheres to Instagram's usage rules, limiting the amount of messages sent per day (20 messages for Starter plan, 100 messages for Ultimate plan). Users are advised to avoid sending a large number of messages in a short period of time to ensure account security. The platform also provides real-time alerts to notify users if they are approaching the limit.
Featured Function Operation
- AI Generated Messages: Select "AI-Powered Messages" when creating a campaign. Enter a campaign goal (e.g., to promote a course) and Howdy will generate a personalized message based on the target user profile. Users can preview and edit the message to ensure a natural tone.
- accurate screening: Use filters (e.g., "recent active users only") to target high-value targets in your prospect list. This is suitable for scenarios that require precision marketing, such as promoting high-end services.
- Cross-platform support: While primarily supporting Instagram, Howdy's Chrome extension is also compatible with Twitter and operates in a similar way for multi-platform marketing users.
Tips for use
- Regularly check data analytics to optimize message content and delivery times.
- Use the A/B testing feature to try out different message templates to find the best conversion scenario.
- Contact for one-on-one guidance if you encounter problems.
application scenario
- Creators expand fan interaction
Creators reach out to new fans through Howdy, sending customized welcome messages to build a closer community relationship. For example, send event invitations or links to exclusive content to boost fan engagement. - Enterprise Precision Marketing
Businesses use Howdy to locate target customers (e.g. specific brand followers), send product offers and quickly attract potential buyers. Suitable for e-commerce, education or service industries. - Event Promotion
Event organizers send invitations to target groups through Howdy and automatically follow up with replies to confirm participation, boosting event registration rates.
QA
- What platforms does Howdy support?
Currently focusing on Instagram and Twitter, no support for LinkedIn or TikTok for the time being. other platforms may be expanded in the future and can be requested via the official website. - Is there a limit to how many messages can be sent?
Yes, Howdy limits daily sends according to Instagram rules. 20 per day for the Starter plan and 100 per day for the Ultimate plan to ensure account security. - Can I try it?
Howdy offers a 14-day free trial with all features included and no credit card tethering. At the end of the trial, you can choose between the Starter ($67/month) or Ultimate ($267/month) plan. - How do you ensure that messages are personalized?
Users can write templates manually or use AI to generate customized messages based on target user profiles. All messages can be previewed and adjusted.