DMdaddy is an automated private messaging marketing tool designed for Instagram creators, e-commerce sellers and businesses. It solves the core problem of how to efficiently handle massive user interactions and turn every comment from fans into a potential sales opportunity. In today's social media environment, manually replying to hundreds of comments is not only time-consuming, but also easy to miss a fleeting sales opportunity. dmdaddy provides a secure and platform-compliant automation solution by interfacing with Instagram's official API.
The most notable feature of the platform is "Comment to DM", which means that when a user comments on a post, Reels or Story with a specific keyword, the system will automatically send a pre-set personalized private message to the user. This mechanism not only instantly boosts the interaction rate of the account, but also shortens the user's path to purchase by sending product links or coupon codes directly through the private message. dmdaddy emphasizes efficiency and conversion in the First Principle, eliminating complicated manual operations and allowing the top of the marketing funnel (traffic acquisition) and the bottom (conversion) to seamlessly connect. (The top of the marketing funnel (traffic acquisition) and the bottom of the funnel (conversion) are seamlessly connected. Whether you are a knowledge blogger looking to automate the distribution of your packets or an e-commerce brand running a flash sale, you can monitor the delivery status and conversion results in real time through the intuitive backend data dashboard.
Function List
- Intelligent Keyword TriggeringThe system supports the customization of specific keywords (e.g., "want", "link", "buy") that trigger an automation process as soon as a user comments on a post, Reels video, or Story that contains that keyword. Once a user comments on a post, Reels video or Story that contains this keyword, the system triggers an automated process.
- Personalized Message Customization: Built-in dynamic parameter variable functionality allows insertion in autoresponders
{name}(user nickname),{comment}(Placeholders such as (user comment content) make each automated private message look like it was written one-on-one by a real person, adding a sense of intimacy. - Multi-scene coverageIt supports not only regular graphic posts, but also Instagram Reels and Story Snapshots to capture traffic in all directions.
- Real-time data analysis: Providing an intuitive data dashboard, users can view in real-time the number of private messages sent, open rates, response rates, and ultimately conversions to help optimize marketing strategies.
- Smart Send TimingThe "Send Now" or "Send Regularly" option allows users to adjust the reach time of the private message according to the active time period of the fans, avoiding interruptions and increasing the open rate.
- Audience targeting and elimination: With advanced filtering features, you can send messages to specific types of users or exclude old customers who have already purchased to realize refined operation.
- Security Compliance InterfaceThe platform is built entirely on the official API of Instagram and strictly complies with the terms of use of the platform to ensure the safety of user accounts and avoid the risk of blocking numbers due to irregularities in operation.
Using Help
DMdaddy is designed to work out-of-the-box in a production environment, so that even users with no programming knowledge can set up a complete automated marketing system in minutes. Below is a detailed guide and best practice process:
Phase 1: Account connection and initialization
A secure connection between DMdaddy and your Instagram account must be established before you can start using the automation features.
- Visit the official website and register: Open the official DMdaddy website and click the "Get Started Free" or "Connect Instagram" button on the homepage.
- Authorized Login: The system will redirect you to the official Facebook/Instagram authorization page. Since Instagram's API permissions are centrally managed by Facebook (Meta), you will need to sign in to a Facebook account that is associated with an Instagram professional account (Business or Creator account).
- Select business assetsIn the authorization list, check the Instagram pages that you want to manage. Make sure the account is switched to "Business" or "Creator", private accounts cannot use API automation.
- Confirmation of authority: Grant DMdaddy the necessary permissions to read comments, send private messages and manage messages. These permissions are the basis for automated replies, so make sure they are correct and click "Finish".
Phase 2: Create an automated campaign (Campaign)
This is the core operation where you define "what the system replies to when the user says something".
- New construction activities: Go to the DMdaddy Dashboard and click on the "Create New Automation" or "New Campaign" button.
- Selecting a Trigger Source::
- Specific Post: If you're doing a specific bandwagon live or promoting a dry note, select this and check the post from your Instagram history content.
- All Posts: Applies to generic keywords, such as "customer service" and "collaboration", which will trigger no matter which piece of content the user comments on.
- Setting Trigger Keywords::
- Enter the keywords you wish to listen for in the settings field.
- finesseSuggest short and easy-to-type words, such as "PDF", "order", "111". Multiple variants are supported, such as adding "price", "how much", "how to buy" at the same time to cover different expression habits of users.
- Configure Public Reply::
- This is the system's public response (i.e., "cover") to users in the comments section.
- suggestion: Don't just set up one type of reply. Add 3-5 different random replies (e.g. "Private message sent! / Please check your messages / Profile sent") to avoid being judged as spam by Instagram.
Phase 3: Designing the content of private messages (DM Flow)
This is a key step in conversion and determines what action the user will take after receiving the private message.
- Writing private message copy: Compose the contents of the automatic send in the Message edit box.
- Using Dynamic Parameters::
- Click the Insert Variable button and select
{First Name}. For example, type, "Hi {First Name}, here's the link to the product you just asked about...". This kind of personalized address can significantly increase the user's reading favorability.
- Click the Insert Variable button and select
- Add call to action (CTA)::
- Insert Link Button: Don't paste the long link directly into the text. Use the "Button" feature to create a button called "Click to Buy" or "Download Information" and bind the destination URL to the button. This card presentation is aesthetically pleasing and professional, and has a much higher click-through rate than a plain text link.
- Adding images/media: You can upload a high-resolution image of your product or an eBook cover to make the content of the private message more attractive.
- Preview & TestBefore saving, use the "Send Test" function to send a test message to your account to check whether the layout and link jumping are normal.
Phase IV: Release and Monitoring
- activation activity: After confirming that all settings are correct, change the switch in the upper right corner from "Draft" to "Active". At this point, the automation robot is officially on duty.
- Monitoring Data::
- Returning to the Dashboard, you can see the real-time funnel data: Triggered -> DM Sent -> Open Rate -> Click Rate.
- Optimization Recommendations: If you find that open rates are high but click-through rates are low, try optimizing the copy or button text in the private message; if trigger counts are low, try directing users to comment on keywords more clearly in the original Instagram post copy (e.g., write in the first line of the copy: "Comment 'Profile' for a download link").
Advanced Tips: How to Avoid Violations
Although DMdaddy uses official APIs, overly aggressive operations may still trigger the platform's wind controls.
- Enable Spintax: If supported when configuring private messages, try to use variant syntax.
- natural speaking speed: Take advantage of DMdaddy's "Smart Timing" feature and instead of sending all replies within 0.1 seconds, set a slight random delay (e.g. 5-60 seconds) to make the behavior more like a real person.
application scenario
- E-commerce new product launches and flash sales
When a fashion brand releases a new post, lead with the copy, "Like this ensemble? Comment 'want' to get the purchase link and 20% off discount code". After the user comments, DMdaddy automatically sends a private message with the product card and discount code to the user, directly completing the closed loop from planting grass to pulling grass. - Distribution of information on knowledge bloggers
Educational or informational bloggers post the cover image of the "2025 Marketing Trends Report" and direct their followers to comment on the "report". The system automatically sends a private message with a PDF download link. This not only saves the time of sending the file manually, but also greatly improves the weight of the post in Instagram's algorithm through a high interaction rate, which leads to more natural traffic referrals. - Coaching & Consulting Services Customer Acquisition
A fitness trainer or business consultant posts a success story video that leads, "If you want the same results in 30 days, comment 'Get Started'." Automated private messages can send a link to a simple needs questionnaire or a direct link to a calendar appointment to filter out high-interest clients for a one-on-one consultation.
QA
- Is DMdaddy safe for my Instagram account?
Yes, it's very safe.DMdaddy is built entirely on Instagram's officially approved API, unlike scripted plugins on the market that simulate clicks. This means that all operations are performed within the rules allowed by the platform and will not lead to account bans or limited functionality. - Do I need to keep my computer on all the time to hang out?
No need. DMdaddy is a cloud-based SaaS service (Software as a Service). Once you set up and activate the automation rules, the system will work for you 24/7 in the cloud to automatically respond to user comments, even if you turn off your computer or cell phone. - If a user comments in the middle of the night, is there an auto-reply?
Yes. This is where automation tools come in. No matter what time zone a user is in, or when they comment late at night, the system responds instantly, ensuring that you don't miss out on any potential customer's enthusiasm. Of course, you can also set silent time periods, but it's usually recommended to keep the response real-time to maintain high conversion rates. - Can I have more than one Instagram account tied up at the same time?
It depends on the package plan you subscribe to. The basic version usually supports one account, but if you're an agency managing multiple brands or have a matrix number, you can upgrade to the premium plan to connect and manage multiple Instagram pages and switch to view data in the same backend. - Does it trigger if the keyword is included in the comment but there are other words?
Usually support "fuzzy match" or "include match". As long as the user's comment contains the keywords you set (e.g. if you set "price" and the user comments "how much is the price"), the system will still recognize it and trigger an automated response. This greatly improves the accuracy of lead capture.

































