传统数字疗法产品通常采用订阅制（平均$15/月）或内购模式，而MindLift坚持完全免费策略，其商业逻辑在于：1）通过非营利组织获得基础研发资金；2）与大学合作将使用数据脱敏后用于学术研究；3）培养用户习惯后衔接付费咨询服务（自愿选择）。这种模式使应用安装转化率达到行业平均水平的3.2倍。技术成本通过以下方式控制：使用轻量级TensorFlow Lite模型；语音合成采用参数化而非波形存储；界面设计遵循极简原则。对比显示，其用户留存率比收费应用高58%，证明免费模式能有效提升心理健康服务的可及性。
This answer comes from the articleMindLift: Improving mental health with AI-guided journalingThe
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