THEO: A core tool for transforming business information into an AI intelligent assistant

THEO is a tool designed for startups and SMEs, with the core function of organizing fragmented business information into a structured knowledge base that can be understood by AI. It automatically generates "business DNA" by analyzing enterprise websites, documents and other information, allowing AI tools such as ChatGPT and Claude to more accurately understand business needs. Users only need to provide a website link or upload a document, and THEO can generate easy-to-use AI text files within 10-15 minutes. The entire process requires no technical background and is simple to operate, making it suitable for teams in marketing, strategic planning, etc. THEO emphasizes data privacy with end-to-end encryption, and does not retain a copy of user data after processing. It supports a wide range of AI platforms and is highly flexible, making it particularly suitable for organizations that need to quickly improve the quality of their AI output.

Function List

• Automatic extraction of business information: Extract key information from website URLs or uploaded documents (e.g. promotional materials, strategy documents) to generate a structured knowledge base.
• Create AI-ready context: Organize fragmented information into AI-understandable "business DNA," including brand positioning, customer needs, and competitive market logic.
• Support for multi-platform compatibility: the generated knowledge base is compatible with mainstream AI tools such as ChatGPT, Claude, Gemini, etc. without platform locking.
• Automatic update of business context: Automatically update the knowledge base when there is a change in business strategy or positioning to maintain the accuracy of the AI output.
• Data privacy protection: end-to-end encryption using ISO 27001 standards and deletion of user data immediately after processing is complete.
• Identify information gaps: analyze the completeness of business information and prompt users to supplement missing content to improve the depth of AI understanding.
• Optimize team collaboration: Support team to share a unified knowledge base, reduce repetitive explanations and improve collaboration efficiency.

Using Help

How to get started with THEO

The process of using THEO is simple, requires no technical background and is suitable for all team members. Below are the detailed operating steps:

1. Visit THEO website and register
   Open https://www.theogrowth.com/ and click "Get Started Now" or "Try For Free" button. Users are required to provide an email address to register for an account. The free trial does not require immediate payment. After registering, the system will lead you to the information entry page.
2. Entering business information
   On the Information Entry screen, users can choose to provide business information in the following ways:
   • Enter the website URL: Simply copy and paste the link to the company's official website (e.g. www.example.com), and THEO will automatically crawl the website content, including company profile, product information and brand positioning.
   • Upload a document: Supports uploading documents in PDF, Word and other formats, such as brochures, business plans or marketing strategy documents. It is recommended to upload materials that reflect the unique value of your company, such as product descriptions or customer cases.
     If the information is incomplete, THEO will indicate the missing parts and suggest specific information to be added (e.g., target customer profile or competitive analysis). This process usually takes only 2-3 minutes.
3. Waiting for processing and getting results
   After submitting the information, THEO processes the information within 10-15 minutes and generates a structured text file (.txt format) called "Business DNA Cheat Sheet". The user is notified by email and the file can be downloaded directly. No user action is required during processing, and it is recommended to use this time to prepare AI tools (e.g. ChatGPT or Claude).
4. Importing the knowledge base into AI tools
   The downloaded .txt file can be uploaded directly to AI platforms that support document import (e.g. ChatGPT, Claude). The specific steps are as follows:
   • ChatGPT: Log in to ChatGPT, go to the dialog screen, and click on the attachment icon to upload a .txt file. After uploading, ChatGPT will understand the background of the company based on the content of the file and generate more accurate answers.
   • ClaudeCreate a new project in Claude's "Projects" feature and upload a .txt file as the context. Users can enter a question such as "Design marketing copy for a target audience" and Claude will provide customized output based on the knowledge base generated by THEO.
   • Other AI tools: For tools that support document uploading (e.g. Gemini), the operation is similar and the .txt file can be uploaded directly.
5. Content generated using THEO
   The generated knowledge base can be used in a variety of scenarios, for example:
   • marketing copywriter: Type in "Write a post for LinkedIn targeting restaurant owners that highlights our no-commission advantage" and the AI generates content that matches the brand's tone.
   • strategic planningAsk "Suggest marketing opportunities for Q1 based on our market positioning" and AI will provide targeted strategic recommendations.
   • competitive analysisEnter "Analyze competitors' promotions and suggest countermeasures," and AI will provide an accurate response that incorporates business DNA.
6. Updates and Maintenance
   When business information changes (e.g. new product releases or market positioning adjustments), subscribers can re-upload updated documents or URLs. THEO will automatically detect the changes and update the knowledge base. Subscribers enjoy continuous updates to ensure that AI is always up-to-date with the latest business information.

Featured Function Operation

• Automatic extraction and organization: THEO analyzes websites and documents to extract key information (e.g., company mission, product features, customer pain points) and organize it into a structured format that is easy for AI to understand. Users don't need to manually organize the information; THEO automatically identifies correlations, such as the matching logic between a product and its target customers.
• Information Gap Alert: Once processing is complete, THEO generates a report that identifies missing parts of the business information (e.g., lack of competitor analysis) and provides recommendations for additions. The user can follow the prompts to improve the information and resubmit for processing.
• Privacy: THEO employs end-to-end encryption and deletes user data immediately after processing is complete. Users can upload sensitive documents, such as internal strategy documents, with confidence.

practical skill

• Provision of high-quality information: Uploading documents that reflect the uniqueness of your organization (e.g., customer cases or brand stories) can significantly improve the quality of your AI output.
• Regularly updated information: It is recommended that business information is checked and updated on a quarterly basis to ensure that AI outputs are aligned with the latest corporate strategy.
• Test AI output: After uploading the knowledge base, the AI is tested to see if it understands the organization's characteristics. For example, enter "Explain how we differ from our competitors" and check if the answer accurately reflects the company's position.

application scenario

1. Smaller Marketing Teams Increase Efficiency
   For small businesses that are often understaffed and struggling with multi-platform marketing needs, THEO organizes brand information into an AI-understandable knowledge base, allowing marketing teams to quickly generate social media content, email copy, or taglines that match the brand's tone. For example, a restaurant owner can generate promotional copy for a local market, saving more than 12 hours of content creation time per week.
2. Strategic planning for start-ups
   As startups often need to quickly adjust their market positioning, THEO helps founders transform their business plans into an AI knowledge base that generates targeted strategic recommendations. For example, if you ask, "How do we position the Q1 market opportunity based on our product?", the AI will provide specific advice in the context of the company, rather than generalizations.
3. Multi-Team Collaboration Optimization
   Large teams often communicate inefficiently due to fragmented information. THEO generates a unified knowledge base for use by marketing, sales and product teams to ensure consistent AI output. Team members can use ChatGPT or Claude separately to generate customized content based on the same knowledge base.

QA

1. What AI tools does THEO support?
   THEO-generated knowledge bases are compatible with any AI tool that supports document uploading, including ChatGPT, Claude, Gemini, etc., with no platform limitations.
2. Need a technical background?
   Not required. Users only need to provide a website URL or upload a document, and THEO will automatically complete the information organization, which is easy to operate and suitable for non-technical people.
3. How to ensure data security?
   THEO utilizes end-to-end encryption in accordance with ISO 27001 standards and deletes user data immediately after processing is complete without retaining copies to ensure privacy and security.
4. How long does it take to process?
   After the user submits the information, THEO takes 10-15 minutes to generate the knowledge base. The entire setup process takes about 13 minutes, of which user actions take only 2-3 minutes.
5. What if the business information is incomplete?
   THEO recognizes information gaps and prompts the user to add them, for example suggesting the addition of a customer profile or competitive analysis. Users can follow the prompts to refine the information and resubmit.