Grug Design is a product design philosophy that advocates simplicity and pragmatism, with the core idea being "complexity is bad, simplicity is good". This philosophy expresses its criticism of the trend of over-complexity in modern design through the character of a primitive man named "Grug". It is mainly embodied in the following core ideas:
- Resisting complexity: Oppose overly complex design tools and design systems, believing that too many rules stifle efficiency and creativity
- The quest for clarity: Design elements should be intuitive and easy to understand, avoiding abstract designs that require additional explanation
- Emphasis on information density: Do not blindly worship white space, advocate efficient display of information, reduce the cognitive burden on the user
- Embrace simple tools: Use basic tools such as grid systems to keep interfaces clean, rather than relying on "smart" automated layouts.
- Protecting the user experience: advocate that designers should filter out unconstructive feedback and always prioritize the real needs of users
This answer comes from the articleGrug Design: gives design advice on pages and advocates a simple and pragmatic product design philosophy.The
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