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How to Optimize the Competitive Analysis Process for Multi-Site Comparison?

2025-08-19 309

Efficient comparison can be achieved by the following operations:

  1. Open the competitor's website to be analyzed in turn in your browser (up to 5 tabs)
  2. Click on The Skinny icon individually for each page to generate an analysis report.
  3. Use the "Export to CSV" function to save the data of each website.
  4. Use pivot tables in Excel to compare metrics such as keyword density, CTA button position, etc. horizontally

Practical case: an e-commerce company through the method found that the average competitor home page loading 3 user evaluation module, accordingly optimize the layout of their own product page, conversion rate increased 17%. note that dynamic content sites need to make sure that all the elements are loaded before starting the analysis.

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