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How to optimize the efficiency of PR professionals in monitoring negative social media opinions?

2025-08-20 436
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Industry Solutions for Optimizing Negative Public Opinion Monitoring

For PR practitioners, it is crucial to identify brand-related negative public opinion in a timely manner. The following early warning mechanisms can be established through DailyGram.me:

  • 7×24 hours automatic monitoring: the system tracks the updates of preset accounts around the clock, especially suitable for global brands across time zones.
  • Keyword alert system: although currently in Beta, it is possible to create mailbox filters to flag summaries containing keywords (e.g., "complaint", "quality") in conjunction with AI summary content.
  • Multi-account comparative analysis: Simultaneous monitoring of brand official numbers, important customers and industry leaders' accounts to form information cross-validation
  • Rapid Response Mechanism: Each summary contains the original link and can immediately jump to the original platform to respond to negative public opinion when it is discovered.
  • Regular analysis report: Weekly summaries can be summarized and exported to PDF for the production of weekly reports on public opinion in the PR department.

Advanced tips: Integrate DailyGram.me with your corporate email system and set high-priority labels; or forward summaries to your team's Slack channel for instant collaborative processing.

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