Partnero's data analysis tools enable scientific evaluation and optimization of programs:
- View core metrics such as click-through rate, conversion rate, ROI, etc. in the Analytics panel.
- Identify top-performing partners and promotional channels and increase resources.
- Compare the effectiveness of different commission structures and make adjustments when a fixed amount is found to be more effective than a percentage.
- Use the A/B testing feature to try out different referral copy and rewards.
- Export CSV data for in-depth analysis to discover hidden patterns and opportunities.
- Adjust seasonal promotion strategies based on quarterly trend data.
Ongoing data-driven optimization ensures that affiliate programs are always at their best.
This answer comes from the articlePartnero: A Platform for Building and Managing Customized Affiliate and Referral ProgramsThe