Problem analysis
The main challenge of globalized content marketing is that users in different regions may have differentiated search habits and expressions.AlsoAsked provides search data support for all regions and languages around the world, which can effectively solve this problem.
Solution Steps
- Setting the target market:Select a specific region and language combination in AlsoAsked, such as "Spain-Spanish" or "Mexico-Spanish".
- Comparative Analysis:Compare the similarities and differences in the results of "People Also Ask" for different regions using the same core keywords.
- Identify cultural differences:Some issues may be particularly salient in one region and virtually absent in others, reflecting differences in culture and usage habits.
- Create regionally adapted content:Based on the results of the analysis, content is customized for different markets to ensure answers to the questions that local users really care about.
- Monitoring changes:Regularly update search intent data to track trends in user search habits in different regions.
Advanced Techniques
It is possible to create a library of user questions from different regions, which can be regularly updated using the bulk search function of AlsoAsked. For multinational companies, it is recommended to have specialized local teams for each major market to develop a content strategy in conjunction with the data from AlsoAsked.
This answer comes from the articleAlsoAsked: a keyword research tool that provides real-time Google search intent dataThe































