Customer Behavior Data Analysis System
Qwilr's patented analytics engine tracks 20+ customer interaction metrics, including the length of content viewed down to the second, sections viewed repeatedly, and attachments downloaded. The data is presented in visual dashboards that help sales teams identify true leads. Organizations using this feature report a 65% improvement in quality lead identification accuracy.
The analytics system highlights three dimensions of value: first, a heat map shows the parts of the proposal that customers are most concerned about; second, a browsing timeline reveals the key points of decision-making; and finally, a cross-proposal comparison feature identifies the most engaging content elements. A SAAS company utilized these insights to increase conversion rates from 12% to 28%.
This answer comes from the articleQwilr: a tool for generating professional sales quotation proposalsThe
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