Zero-cost experience mechanism design
The platform employs a well-designed user acquisition strategy: 1) provide a free trial of the full functionality, allowing the generation of one 5-10 second video; 2) exempt from the registration threshold, and experience the core functionality through direct access from the browser; and 3) the trial version and the paid version use the same AI model to ensure consistency of experience.
Conversion funnel data shows that this design achieves triple value: lowering the psychological threshold for taste (72% users reported trying it for the free trial), demonstrating technical reliability (individual video generation time is controlled within 60 seconds), and building initial trust (privacy policy clearly labels data deletion mechanisms).
Compared to similar SAAS products with mandatory registration, this strategy increases conversion rates by 3X, especially appealing to price-sensitive groups such as individual creators and educators.
This answer comes from the articleDovideo AI: Quickly Generate High-Quality Videos Using Text and ImagesThe
