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debdeb.io's incentives dramatically increase users' motivation to stay involved in debates

2025-09-05 1.4 K

Multi-dimensional incentive system construction

debdeb.io has effectively solved the user retention problem commonly found in online education platforms through innovative incentive mechanism design. The three-dimensional system of points-ranking-achievement established by the platform gamifies debate activities, enabling 85%'s registered users to remain active on a monthly basis.

  • Points system: quantitative assessment based on 6 indicators such as quality of argumentation, frequency of interaction, etc.
  • Real-time ranking: show the top 100 users by weekly/monthly/overall ranking in multiple dimensions.
  • Achievement badges: set 20+ honorary titles such as 'Master of Logic', 'Best Debater', etc.

Data shows that in the third week of adding the leaderboard function, the average number of users' speeches in a single day increased by 2,10%. This design not only strengthens the sense of competition, but also enhances users' self-efficacy by visualizing the progress trajectory. Psychological experiments confirmed that subjects using the platform adhered to the thinking training for 3.8 times longer than the control group.

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