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Ash's Localized Data Strategy Redefines Privacy Standards for Psychological Services

2025-08-20 222

Ash uses a revolutionary data management solution compared to traditional counseling platforms:

  • zero knowledge architecture: All conversations are encrypted and stored in a secure area of the user's device, so that not even developers can access the content through the backend (ISO/IEC 27001:2022 certified)
  • Dynamic Memory Erase:: User programmable dialog retention period (7 days/30 days/permanent), expiration of which automatically performs military-grade data overwriting
  • biometric protection: Voice interaction uses real-time voiceprint obfuscation to prevent back-propagation of user identity through audio samples

The design makes Ash the only mental health app currently dual certified by the EU GDPR and HIPAA (January 2025 data)

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