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AI video generation technology empowers apparel social media marketing

2025-08-20 218

Marketing Innovation for Dynamic Content Production

Photon AI's video generation module is based on time-series generative adversarial network technology, which can transform static clothing diagrams into 15-second short video content. The system is preset with a variety of display action templates, including dynamic effects such as model walk, rotating display, etc., which is adapted to the dissemination characteristics of short video platforms such as TikTok and Jittery.

The advantages of the application of this technology are threefold: first, the generation process takes only 2 minutes, which is 20 times more efficient than traditional video shooting; second, it supports the fine-tuning of video details to ensure the full display of key selling points; third, it has built-in platform specification presets, which directly generates formats and resolutions that meet the requirements of various social media.

Data shows that clothing goods using AI-generated videos increase the interaction rate on social media by an average of 45%. The short video content produced by a sports brand through this feature has received more than a million plays on the Jitterbug platform, which significantly reduces the cost of user acquisition.

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