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GEO: \u751f\u6210\u5f15\u64ce\u4f18\u5316. \u5728\u7b2c30\u5c4aACM SIGKDD\u77e5\u8bc6\u53d1\u73b0\u548c\u6570\u636e\u6316\u6398\u4f1a\u8bae\u8bba\u6587\u96c6 (KDD \u201924), 2024\u5e748\u670825-29\u65e5, \u5df4\u585e\u7f57\u90a3, \u897f\u73ed\u7259. ACM, \u7ebd\u7ea6, NY, \u7f8e\u56fd, 12\u9875. https:\/\/doi.org\/10.1145\/3637528.3671900<\/p>\n<h2>1 \u5f15\u8a00<\/h2>\n<p>\u4e09\u5341\u5e74\u524d\u4f20\u7edf\u641c\u7d22\u5f15\u64ce\u7684\u53d1\u660e\u5f7b\u5e95\u6539\u53d8\u4e86\u5168\u7403\u4fe1\u606f\u83b7\u53d6\u548c\u4f20\u64ad\u7684\u65b9\u5f0f [4]\u3002\u5c3d\u7ba1\u5b83\u4eec\u529f\u80fd\u5f3a\u5927\uff0c\u5e76\u50ac\u751f\u4e86\u5b66\u672f\u7814\u7a76\u548c\u7535\u5b50\u5546\u52a1\u7b49\u4f17\u591a\u5e94\u7528\uff0c\u4f46\u5b83\u4eec\u4ec5\u9650\u4e8e\u4e3a\u7528\u6237\u67e5\u8be2\u63d0\u4f9b\u76f8\u5173\u7f51\u7ad9\u5217\u8868\u3002\u7136\u800c\uff0c\u6700\u8fd1\u5927\u578b\u8bed\u8a00\u6a21\u578b\u7684 [5, 21] 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decoding=\"async\" title=\"GEO\uff1a\u751f\u6210\u5f15\u64ce\u4f18\u5316-2\" src=\"https:\/\/www.kdjingpai.com\/wp-content\/uploads\/2025\/07\/516e63591d40a74.jpg\" alt=\"GEO\uff1a\u751f\u6210\u5f15\u64ce\u4f18\u5316-2\" \/> <i>\u56fe2\uff1a\u751f\u6210\u5f15\u64ce\u6982\u8ff0\u3002\u751f\u6210\u5f15\u64ce\u4e3b\u8981\u7531\u4e00\u7ec4\u751f\u6210\u6a21\u578b\u548c\u4e00\u4e2a\u641c\u7d22\u5f15\u64ce\u7ec4\u6210\uff0c\u7528\u4e8e\u68c0\u7d22\u76f8\u5173\u6587\u6863\u3002\u751f\u6210\u5f15\u64ce\u5c06\u7528\u6237\u67e5\u8be2\u4f5c\u4e3a\u8f93\u5165\uff0c\u5e76\u901a\u8fc7\u4e00\u7cfb\u5217\u6b65\u9aa4\u751f\u6210\u6700\u7ec8\u54cd\u5e94\uff0c\u8be5\u54cd\u5e94\u57fa\u4e8e\u68c0\u7d22\u5230\u7684\u6765\u6e90\uff0c\u5e76\u5e26\u6709\u5185\u8054\u5f52\u5c5e\u3002<\/i><\/p>\n<p>\u4e3a\u4e86\u4fc3\u8fdb\u5bf9GEO\u65b9\u6cd5\u7684\u5fe0\u5b9e\u548c\u5e7f\u6cdb\u8bc4\u4f30\uff0c\u6211\u4eec\u63d0\u51fa\u4e86GEO-bench\uff0c\u8fd9\u662f\u4e00\u4e2a\u5305\u542b\u6765\u81ea\u591a\u4e2a\u9886\u57df\u548c\u6765\u6e90\u768410000\u4e2a\u67e5\u8be2\u7684\u57fa\u51c6\uff0c\u9002\u5e94\u4e8e\u751f\u6210\u5f15\u64ce\u3002<\/p>\n<p>\u901a\u8fc7\u7cfb\u7edf\u8bc4\u4f30\uff0c\u6211\u4eec\u8bc1\u660e\u4e86\u6211\u4eec\u7684\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5\u53ef\u4ee5\u5c06\u4e0d\u540c\u67e5\u8be2\u7684\u53ef\u89c1\u6027\u63d0\u9ad8\u591a\u8fbe40%\uff0c\u4e3a\u5185\u5bb9\u521b\u4f5c\u8005\u63d0\u4f9b\u4e86\u6709\u76ca\u7684\u7b56\u7565\u3002\u9664\u6b64\u4e4b\u5916\uff0c\u6211\u4eec\u53d1\u73b0\u5305\u542b\u5f15\u7528\u3001\u76f8\u5173\u6765\u6e90\u7684\u5f15\u7528\u548c\u7edf\u8ba1\u6570\u636e\u53ef\u4ee5\u663e\u8457\u63d0\u9ad8\u6765\u6e90\u7684\u53ef\u89c1\u6027\uff0c\u5728\u5404\u79cd\u67e5\u8be2\u4e2d\u63d0\u9ad8\u8d85\u8fc740%\u3002\u6211\u4eec\u8fd8\u5c55\u793a\u4e86\u751f\u6210\u5f15\u64ce\u4f18\u5316\u5728Perplexity.ai\u4e0a\u7684\u6709\u6548\u6027\uff0c\u8fd9\u662f\u4e00\u4e2a\u771f\u5b9e\u7684\u751f\u6210\u5f15\u64ce\uff0c\u5e76\u5c55\u793a\u4e86\u9ad8\u8fbe37%\u7684\u53ef\u89c1\u6027\u6539\u8fdb\u3002<\/p>\n<p>\u603b\u4e4b\uff0c\u6211\u4eec\u7684\u8d21\u732e\u662f\u4e09\u65b9\u9762\u7684\uff1a<\/p>\n<ol>\n<li>\u6211\u4eec\u63d0\u51fa\u4e86\u751f\u6210\u5f15\u64ce\u4f18\u5316\uff0c\u8fd9\u662f\u7b2c\u4e00\u4e2a\u901a\u7528\u7684\u4f18\u5316\u6846\u67b6\uff0c\u5e2e\u52a9\u7f51\u7ad9\u6240\u6709\u8005\u4f18\u5316\u4ed6\u4eec\u7684\u7f51\u7ad9\u4ee5\u9002\u5e94\u751f\u6210\u5f15\u64ce\u3002\u751f\u6210\u5f15\u64ce\u4f18\u5316\u53ef\u4ee5\u5728\u5e7f\u6cdb\u7684\u67e5\u8be2\u3001\u9886\u57df\u548c\u771f\u5b9e\u7684\u9ed1\u7bb1\u751f\u6210\u5f15\u64ce\u4e0a\uff0c\u5c06\u7f51\u7ad9\u7684\u53ef\u89c1\u6027\u63d0\u9ad8\u591a\u8fbe40%\u3002<\/li>\n<li>\u6211\u4eec\u7684\u6846\u67b6\u63d0\u51fa\u4e86\u4e00\u5957\u4e13\u95e8\u4e3a\u751f\u6210\u5f15\u64ce\u8bbe\u8ba1\u7684\u5168\u9762\u7684\u53ef\u89c1\u6027\u6307\u6807\uff0c\u5e76\u4f7f\u5185\u5bb9\u521b\u4f5c\u8005\u80fd\u591f\u901a\u8fc7\u81ea\u5b9a\u4e49\u7684\u53ef\u89c1\u6027\u6307\u6807\u7075\u6d3b\u5730\u4f18\u5316\u4ed6\u4eec\u7684\u5185\u5bb9\u3002<\/li>\n<li>\u4e3a\u4e86\u4fc3\u8fdb\u5728\u751f\u6210\u5f15\u64ce\u4e2d\u5fe0\u5b9e\u8bc4\u4f30GEO\u65b9\u6cd5\uff0c\u6211\u4eec\u63d0\u51fa\u4e86\u7b2c\u4e00\u4e2a\u5927\u578b\u57fa\u51c6\uff0c\u5305\u542b\u6765\u81ea\u5e7f\u6cdb\u9886\u57df\u548c\u6570\u636e\u96c6\u7684\u591a\u6837\u5316\u641c\u7d22\u67e5\u8be2\uff0c\u7279\u522b\u4e3a\u751f\u6210\u5f15\u64ce\u91cf\u8eab\u5b9a\u5236\u3002<\/li>\n<\/ol>\n<h2>2 \u516c\u5f0f\u5316\u4e0e\u7814\u7a76\u65b9\u6cd5<\/h2>\n<h3>2.1 \u751f\u6210\u5f15\u64ce\u7684\u516c\u5f0f\u5316<\/h3>\n<p>\u5c3d\u7ba1\u5df2\u7ecf\u5c06\u4f17\u591a\u751f\u6210\u5f15\u64ce\u90e8\u7f72\u7ed9\u6570\u767e\u4e07\u7528\u6237\uff0c\u4f46\u76ee\u524d\u8fd8\u6ca1\u6709\u6807\u51c6\u7684\u6846\u67b6\u3002\u6211\u4eec\u63d0\u4f9b\u4e86\u4e00\u4e2a\u80fd\u591f\u9002\u5e94\u5176\u8bbe\u8ba1\u4e2d\u5404\u79cd\u6a21\u5757\u5316\u7ec4\u4ef6\u7684\u516c\u5f0f\u3002\u6211\u4eec\u63cf\u8ff0\u4e86\u4e00\u4e2a\u751f\u6210\u5f15\u64ce\uff0c\u5b83\u5305\u62ec\u51e0\u4e2a\u540e\u7aef\u751f\u6210\u6a21\u578b\u548c\u4e00\u4e2a\u7528\u4e8e\u6765\u6e90\u68c0\u7d22\u7684\u641c\u7d22\u5f15\u64ce\u3002\u751f\u6210\u5f15\u64ce\uff08GE\uff09\u63a5\u53d7\u7528\u6237\u67e5\u8be2\u00a0<i>q<\/i><sub>u<\/sub>\u00a0\u5e76\u8fd4\u56de\u4e00\u4e2a\u81ea\u7136\u8bed\u8a00\u54cd\u5e94\u00a0<i>r<\/i>\uff0c\u5176\u4e2d\u00a0<i>P<\/i><sub>U<\/sub>\u00a0\u4ee3\u8868\u4e2a\u6027\u5316\u7528\u6237\u4fe1\u606f\u3002GE\u53ef\u4ee5\u8868\u793a\u4e3a\u4e00\u4e2a\u51fd\u6570\uff1a<\/p>\n<p><i>f<\/i><sub>GE<\/sub>\u00a0:= (<i>q<\/i><sub>u<\/sub>,\u00a0<i>P<\/i><sub>U<\/sub>) \u2192\u00a0<i>r<\/i><\/p>\n<p>\u751f\u6210\u5f15\u64ce\u5305\u542b\u4e24\u4e2a\u5173\u952e\u7ec4\u4ef6\uff1aa.) \u4e00\u7ec4\u751f\u6210\u6a21\u578b\u00a0<i>G<\/i>\u00a0= {<i>G<\/i><sub>1<\/sub>,\u00a0<i>G<\/i><sub>2<\/sub>, &#8230;,\u00a0<i>G<\/i><sub>n<\/sub>}\uff0c\u6bcf\u4e2a\u6a21\u578b\u90fd\u6709\u7279\u5b9a\u7684\u76ee\u7684\uff0c\u5982\u67e5\u8be2\u91cd\u5199\u6216\u603b\u7ed3\uff0cb.) \u4e00\u4e2a\u641c\u7d22\u5f15\u64ce\u00a0<i>SE<\/i>\uff0c\u7ed9\u5b9a\u67e5\u8be2\u00a0<i>q<\/i>\uff0c\u5b83\u8fd4\u56de\u4e00\u7ec4\u6765\u6e90\u00a0<i>S<\/i>\u00a0= {<i>s<\/i><sub>1<\/sub>,\u00a0<i>s<\/i><sub>2<\/sub>, &#8230;,\u00a0<i>s<\/i><sub>m<\/sub>}\u3002\u6211\u4eec\u5728\u56fe2\u4e2d\u5c55\u793a\u4e86\u4e00\u4e2a\u4ee3\u8868\u6027\u7684\u5de5\u4f5c\u6d41\u7a0b\uff0c\u5728\u64b0\u5199\u672c\u6587\u65f6\uff0c\u5b83\u4e0eBingChat\u7684\u8bbe\u8ba1\u975e\u5e38\u76f8\u4f3c\u3002\u8fd9\u4e2a\u5de5\u4f5c\u6d41\u7a0b\u5c06\u8f93\u5165\u67e5\u8be2\u5206\u89e3\u4e3a\u4e00\u7ec4\u66f4\u7b80\u5355\u7684\u67e5\u8be2\uff0c\u8fd9\u4e9b\u67e5\u8be2\u66f4\u5bb9\u6613\u88ab\u641c\u7d22\u5f15\u64ce\u6d88\u8d39\u3002\u7ed9\u5b9a\u4e00\u4e2a\u67e5\u8be2\uff0c\u4e00\u4e2a\u67e5\u8be2\u91cd\u5199\u7684\u751f\u6210\u6a21\u578b\u00a0<i>G<\/i><sub>1<\/sub>\u00a0=\u00a0<i>G<\/i><sub>qr<\/sub>\u00a0\u751f\u6210\u4e00\u7ec4\u67e5\u8be2\u00a0<i>Q<\/i><sup>1<\/sup>\u00a0= {<i>q<\/i><sub>1<\/sub>,\u00a0<i>q<\/i><sub>2<\/sub>, &#8230;,\u00a0<i>q<\/i><sub>n<\/sub>}\uff0c\u7136\u540e\u5c06\u8fd9\u4e9b\u67e5\u8be2\u4f20\u9012\u7ed9\u641c\u7d22\u5f15\u64ce\u00a0<i>SE<\/i>\u00a0\u4ee5\u68c0\u7d22\u4e00\u7ec4\u6392\u540d\u7684\u6765\u6e90\u00a0<i>S<\/i>\u00a0= {<i>s<\/i><sub>1<\/sub>,\u00a0<i>s<\/i><sub>2<\/sub>, &#8230;,\u00a0<i>s<\/i><sub>m<\/sub>}\u3002\u6765\u6e90\u96c6\u00a0<i>S<\/i>\u00a0\u88ab\u4f20\u9012\u7ed9\u4e00\u4e2a\u603b\u7ed3\u6a21\u578b\u00a0<i>G<\/i><sub>2<\/sub>\u00a0=\u00a0<i>G<\/i><sub>sum<\/sub>\uff0c\u5b83\u4e3a\u6bcf\u4e2a\u6765\u6e90\u751f\u6210\u4e00\u4e2a\u603b\u7ed3\u00a0<i>Sum<\/i><sub>j<\/sub>\uff0c\u4ece\u800c\u4ea7\u751f\u603b\u7ed3\u96c6 (<i>Sum<\/i>\u00a0= {<i>Sum<\/i><sub>1<\/sub>,\u00a0<i>Sum<\/i><sub>2<\/sub>, &#8230;,\u00a0<i>Sum<\/i><sub>m<\/sub>})\u3002\u603b\u7ed3\u96c6\u88ab\u4f20\u9012\u7ed9\u4e00\u4e2a\u54cd\u5e94\u751f\u6210\u6a21\u578b\u00a0<i>G<\/i><sub>3<\/sub>\u00a0=\u00a0<i>G<\/i><sub>resp<\/sub>\uff0c\u5b83\u751f\u6210\u4e00\u4e2a\u7531\u6765\u6e90\u652f\u6301\u7684\u7d2f\u79ef\u54cd\u5e94\u00a0<i>r<\/i>\u3002\u5728\u8fd9\u9879\u5de5\u4f5c\u4e2d\uff0c\u6211\u4eec\u4e13\u6ce8\u4e8e\u5355\u8f6e\u751f\u6210\u5f15\u64ce\uff0c\u4f46\u8be5\u516c\u5f0f\u53ef\u4ee5\u6269\u5c55\u5230\u591a\u8f6e\u5bf9\u8bdd\u751f\u6210\u5f15\u64ce\uff08\u9644\u5f55A\uff09\u3002<\/p>\n<p>\u54cd\u5e94\u00a0<i>r<\/i>\u00a0\u901a\u5e38\u662f\u4e00\u4e2a\u5e26\u6709\u5d4c\u5165\u5f0f\u5f15\u7528\u7684\u7ed3\u6784\u5316\u6587\u672c\u3002\u8003\u8651\u5230LLMs\u503e\u5411\u4e8e\u4ea7\u751f\u5e7b\u89c9\u4fe1\u606f [10]\uff0c\u5f15\u7528\u975e\u5e38\u91cd\u8981\u3002\u5177\u4f53\u6765\u8bf4\uff0c\u8003\u8651\u4e00\u4e2a\u7531\u53e5\u5b50 {<i>l<\/i><sub>1<\/sub>,\u00a0<i>l<\/i><sub>2<\/sub>, &#8230;,\u00a0<i>l<\/i><sub>o<\/sub>} \u7ec4\u6210\u7684\u54cd\u5e94\u00a0<i>r<\/i>\u3002\u6bcf\u4e2a\u53e5\u5b50\u53ef\u80fd\u7531\u4e00\u7ec4\u5f15\u6587\u652f\u6301\uff0c\u8fd9\u4e9b\u5f15\u6587\u662f\u68c0\u7d22\u5230\u7684\u6587\u6863\u96c6\u00a0<i>C<\/i><sub>i<\/sub>\u00a0\u2282\u00a0<i>S<\/i>\u00a0\u7684\u4e00\u90e8\u5206\u3002\u4e00\u4e2a\u7406\u60f3\u7684\u751f\u6210\u5f15\u64ce\u5e94\u786e\u4fdd\u54cd\u5e94\u4e2d\u7684\u6240\u6709\u9648\u8ff0\u90fd\u5f97\u5230\u76f8\u5173\u5f15\u7528\u7684\u652f\u6301\uff08\u9ad8\u5f15\u7528\u53ec\u56de\u7387\uff09\uff0c\u5e76\u4e14\u6240\u6709\u5f15\u7528\u90fd\u51c6\u786e\u652f\u6301\u5b83\u4eec\u6240\u5173\u8054\u7684\u9648\u8ff0\uff08\u9ad8\u5f15\u7528\u7cbe\u5ea6\uff09[14]\u3002\u6211\u4eec\u5efa\u8bae\u8bfb\u8005\u53c2\u8003\u56fe3\u4ee5\u83b7\u53d6\u4ee3\u8868\u6027\u7684\u751f\u6210\u5f15\u64ce\u54cd\u5e94\u3002<\/p>\n<h3>2.2 \u751f\u6210\u5f15\u64ce\u4f18\u5316<\/h3>\n<p>\u641c\u7d22\u5f15\u64ce\u7684\u53d1\u660e\u5bfc\u81f4\u4e86\u641c\u7d22\u5f15\u64ce\u4f18\u5316\uff08SEO\uff09\uff0c\u8fd9\u662f\u4e00\u4e2a\u5e2e\u52a9\u7f51\u7ad9\u521b\u4f5c\u8005\u4f18\u5316\u5176\u5185\u5bb9\u4ee5\u63d0\u9ad8\u641c\u7d22\u5f15\u64ce\u6392\u540d\u7684\u8fc7\u7a0b\u3002\u6392\u540d\u8d8a\u9ad8\uff0c\u53ef\u89c1\u6027\u548c\u7f51\u7ad9\u6d41\u91cf\u5c31\u8d8a\u9ad8\u3002\u7136\u800c\uff0c\u4f20\u7edf\u7684SEO\u65b9\u6cd5\u5e76\u4e0d\u76f4\u63a5\u9002\u7528\u4e8e\u751f\u6210\u5f15\u64ce\u3002\u8fd9\u662f\u56e0\u4e3a\uff0c\u4e0e\u4f20\u7edf\u641c\u7d22\u5f15\u64ce\u4e0d\u540c\uff0c\u751f\u6210\u5f15\u64ce\u4e2d\u7684\u751f\u6210\u6a21\u578b\u4e0d\u4ec5\u9650\u4e8e\u5173\u952e\u8bcd\u5339\u914d\uff0c\u800c\u4e14\u5728\u6444\u53d6\u6e90\u6587\u6863\u548c\u54cd\u5e94\u751f\u6210\u4e2d\u4f7f\u7528\u8bed\u8a00\u6a21\u578b\u4f1a\u5bfc\u81f4\u5bf9\u6587\u672c\u6587\u4ef6\u548c\u7528\u6237\u67e5\u8be2\u7684\u66f4\u7ec6\u81f4\u7684\u7406\u89e3\u3002\u968f\u7740\u751f\u6210\u5f15\u64ce\u8fc5\u901f\u6210\u4e3a\u4e3b\u8981\u7684\u4fe1\u606f\u4f20\u9012\u8303\u5f0f\uff0c\u800cSEO\u5e76\u4e0d\u76f4\u63a5\u9002\u7528\uff1b\u9700\u8981\u65b0\u7684\u6280\u672f\u3002\u4e3a\u6b64\uff0c\u6211\u4eec\u63d0\u51fa\u4e86\u751f\u6210\u5f15\u64ce\u4f18\u5316\uff0c\u8fd9\u662f\u4e00\u4e2a\u65b0\u7684\u8303\u5f0f\uff0c\u5185\u5bb9\u521b\u4f5c\u8005\u65e8\u5728\u589e\u52a0\u4ed6\u4eec\u5728\u751f\u6210\u5f15\u64ce\u54cd\u5e94\u4e2d\u7684\u53ef\u89c1\u6027\uff08\u6216\u5370\u8c61\uff09\u3002\u6211\u4eec\u901a\u8fc7\u51fd\u6570\u00a0<i>Imp<\/i>(<i>c<\/i><sub>i<\/sub>,\u00a0<i>r<\/i>) \u5b9a\u4e49\u7f51\u7ad9\uff08\u4e5f\u79f0\u4e3a\u5f15\u7528\uff09<i>c<\/i><sub>i<\/sub>\u00a0\u5728\u751f\u6210\u7684\u54cd\u5e94\u00a0<i>r<\/i>\u00a0\u4e2d\u7684\u53ef\u89c1\u6027\uff0c\u8fd9\u662f\u7f51\u7ad9\u521b\u4f5c\u8005\u60f3\u8981\u6700\u5927\u5316\u7684\u3002\u4ece\u751f\u6210\u5f15\u64ce\u7684\u89d2\u5ea6\u6765\u770b\uff0c\u76ee\u6807\u662f\u6700\u5927\u5316\u4e0e\u7528\u6237\u67e5\u8be2\u6700\u76f8\u5173\u7684\u5f15\u7528\u7684\u53ef\u89c1\u6027\uff0c\u5373\u6700\u5927\u5316 \u03a3<sub>i<\/sub><i>f<\/i>(<i>Imp<\/i>(<i>c<\/i><sub>i<\/sub>,\u00a0<i>r<\/i>),\u00a0<i>Rel<\/i>(<i>c<\/i><sub>i<\/sub>,\u00a0<i>q<\/i>,\u00a0<i>r<\/i>))\uff0c\u5176\u4e2d\u00a0<i>Rel<\/i>(<i>c<\/i><sub>i<\/sub>,\u00a0<i>q<\/i>,\u00a0<i>r<\/i>) \u8861\u91cf\u5728\u54cd\u5e94\u00a0<i>r<\/i>\u00a0\u7684\u80cc\u666f\u4e0b\u5f15\u7528\u00a0<i>c<\/i><sub>i<\/sub>\u00a0\u4e0e\u67e5\u8be2\u00a0<i>q<\/i>\u00a0\u7684\u76f8\u5173\u6027\uff0c\u800c\u00a0<i>f<\/i>\u00a0\u7531\u751f\u6210\u5f15\u64ce\u7684\u786e\u5207\u7b97\u6cd5\u8bbe\u8ba1\u51b3\u5b9a\uff0c\u5bf9\u6700\u7ec8\u7528\u6237\u6765\u8bf4\u662f\u4e00\u4e2a\u9ed1\u7bb1\u51fd\u6570\u3002\u6b64\u5916\uff0c\u51fd\u6570\u00a0<i>Imp<\/i>\u00a0\u548c\u00a0<i>Rel<\/i>\u00a0\u90fd\u662f\u4e3b\u89c2\u7684\uff0c\u5bf9\u4e8e\u751f\u6210\u5f15\u64ce\u6765\u8bf4\u8fd8\u6ca1\u6709\u660e\u786e\u5b9a\u4e49\uff0c\u6211\u4eec\u63a5\u4e0b\u6765\u5c06\u5b9a\u4e49\u5b83\u4eec\u3002<\/p>\n<h4>2.2.1 \u751f\u6210\u5f15\u64ce\u7684\u5370\u8c61<\/h4>\n<p>\u5bf9\u4e8eSEO\u6765\u8bf4\uff0c\u4e00\u4e2a\u7f51\u7ad9\u7684\u5370\u8c61\uff08\u6216\u53ef\u89c1\u6027\uff09\u662f\u7531\u5176\u5728\u591a\u4e2a\u67e5\u8be2\u4e0a\u7684\u5e73\u5747\u6392\u540d\u51b3\u5b9a\u7684\u3002\u7136\u800c\uff0c\u751f\u6210\u5f15\u64ce\u7684\u8f93\u51fa\u7279\u6027\u9700\u8981\u4e0d\u540c\u7684\u5370\u8c61\u6307\u6807\u3002\u4e0e\u641c\u7d22\u5f15\u64ce\u4e0d\u540c\uff0c\u751f\u6210\u5f15\u64ce\u5728\u5355\u4e2a\u54cd\u5e94\u4e2d\u7ed3\u5408\u4e86\u6765\u81ea\u591a\u4e2a\u6765\u6e90\u7684\u4fe1\u606f\u3002\u5f15\u7528\u7f51\u7ad9\u7684\u957f\u5ea6\u3001\u72ec\u7279\u6027\u548c\u5448\u73b0\u65b9\u5f0f\u51b3\u5b9a\u4e86\u5f15\u7528\u7684\u771f\u5b9e\u53ef\u89c1\u6027\u3002\u56e0\u6b64\uff0c\u5982\u56fe3\u6240\u793a\uff0c\u867d\u7136\u5728\u54cd\u5e94\u9875\u9762\u4e0a\u7b80\u5355\u7684\u6392\u540d\u4f5c\u4e3a\u4f20\u7edf\u641c\u7d22\u5f15\u64ce\u4e2d\u5370\u8c61\u548c\u53ef\u89c1\u6027\u7684\u6709\u6548\u6307\u6807\uff0c\u4f46\u8fd9\u6837\u7684\u6307\u6807\u5e76\u4e0d\u9002\u7528\u4e8e\u751f\u6210\u5f15\u64ce\u54cd\u5e94\u3002<\/p>\n<p><img decoding=\"async\" title=\"GEO\uff1a\u751f\u6210\u5f15\u64ce\u4f18\u5316-3\" src=\"https:\/\/www.kdjingpai.com\/wp-content\/uploads\/2025\/07\/52608d93f58c129.jpg\" alt=\"GEO\uff1a\u751f\u6210\u5f15\u64ce\u4f18\u5316-3\" \/> <i>\u56fe3\uff1a\u5728\u4f20\u7edf\u641c\u7d22\u5f15\u64ce\u4e2d\uff0c\u6392\u540d\u548c\u53ef\u89c1\u6027\u6307\u6807\u662f\u76f4\u63a5\u7684\uff0c\u5b83\u4eec\u6309\u6392\u540d\u987a\u5e8f\u5217\u51fa\u7f51\u7ad9\u6765\u6e90\uff0c\u5e76\u9010\u5b57\u663e\u793a\u5185\u5bb9\u3002\u7136\u800c\uff0c\u751f\u6210\u5f15\u64ce\u751f\u6210\u4e30\u5bcc\u3001\u7ed3\u6784\u5316\u7684\u54cd\u5e94\uff0c\u901a\u5e38\u5c06\u5f15\u7528\u5d4c\u5165\u5728\u4e00\u4e2a\u5757\u4e2d\uff0c\u5f7c\u6b64\u4ea4\u9519\u3002\u8fd9\u4f7f\u5f97\u6392\u540d\u548c\u53ef\u89c1\u6027\u53d8\u5f97\u5fae\u5999\u548c\u591a\u65b9\u9762\u3002\u6b64\u5916\uff0c\u4e0e\u641c\u7d22\u5f15\u64ce\u4e0d\u540c\uff0c\u5728\u63d0\u9ad8\u53ef\u89c1\u6027\u65b9\u9762\u8fdb\u884c\u4e86\u5927\u91cf\u7814\u7a76\uff0c\u4f46\u5728\u751f\u6210\u5f15\u64ce\u54cd\u5e94\u4e2d\u4f18\u5316\u53ef\u89c1\u6027\u4ecd\u4e0d\u6e05\u695a\u3002\u4e3a\u4e86\u5e94\u5bf9\u8fd9\u4e9b\u6311\u6218\uff0c\u6211\u4eec\u7684\u9ed1\u7bb1\u4f18\u5316\u6846\u67b6\u63d0\u51fa\u4e86\u4e00\u7cfb\u5217\u8bbe\u8ba1\u826f\u597d\u7684\u5370\u8c61\u6307\u6807\uff0c\u521b\u4f5c\u8005\u53ef\u4ee5\u4f7f\u7528\u8fd9\u4e9b\u6307\u6807\u6765\u8861\u91cf\u548c\u4f18\u5316\u4ed6\u4eec\u7f51\u7ad9\u7684\u6027\u80fd\uff0c\u5e76\u5141\u8bb8\u521b\u4f5c\u8005\u5b9a\u4e49\u4ed6\u4eec\u7684\u5370\u8c61\u6307\u6807\u3002<\/i><\/p>\n<p>\u4e3a\u4e86\u5e94\u5bf9\u8fd9\u4e00\u6311\u6218\uff0c\u6211\u4eec\u63d0\u51fa\u4e86\u4e00\u5957\u5370\u8c61\u6307\u6807\uff0c\u8bbe\u8ba1\u65f6\u8003\u8651\u4e09\u4e2a\u5173\u952e\u539f\u5219\uff1a1.) \u8fd9\u4e9b\u6307\u6807\u5e94\u5bf9\u521b\u4f5c\u8005\u5177\u6709\u76f8\u5173\u6027\uff0c2.) \u5b83\u4eec\u5e94\u8be5\u662f\u53ef\u89e3\u91ca\u7684\uff0c3.) \u5b83\u4eec\u5e94\u8be5\u5bb9\u6613\u88ab\u5e7f\u6cdb\u7684\u5185\u5bb9\u521b\u4f5c\u8005\u6240\u7406\u89e3\u3002\u7b2c\u4e00\u4e2a\u8fd9\u6837\u7684\u6307\u6807\u662f\u201c\u5b57\u6570\u201d\u6307\u6807\uff0c\u5b83\u662f\u4e0e\u5f15\u7528\u76f8\u5173\u7684\u53e5\u5b50\u7684\u6807\u51c6\u5316\u5b57\u6570\u3002\u5728\u6570\u5b66\u4e0a\uff0c\u8fd9\u88ab\u5b9a\u4e49\u4e3a\uff1a<\/p>\n<p><i>Imp<\/i><sub>wc<\/sub>(<i>c<\/i><sub>i<\/sub>,\u00a0<i>r<\/i>) = (\u03a3<sub><i>s<\/i>\u2208<i>S<\/i>ci<\/sub>\u00a0|<i>s<\/i>|) \/ (\u03a3<sub><i>s<\/i>\u2208<i>S<\/i>r<\/sub>\u00a0|<i>s<\/i>|)<\/p>\n<p>\u8fd9\u91cc\u00a0<i>S<\/i><sub>ci<\/sub>\u00a0\u662f\u5f15\u7528\u00a0<i>c<\/i><sub>i<\/sub>\u00a0\u7684\u53e5\u5b50\u96c6\u5408\uff0c<i>S<\/i><sub>r<\/sub>\u00a0\u662f\u54cd\u5e94\u4e2d\u7684\u53e5\u5b50\u96c6\u5408\uff0c|<i>s<\/i>| \u662f\u53e5\u5b50\u4e2d\u7684\u5b57\u6570\u3002\u5728\u4e00\u4e2a\u53e5\u5b50\u88ab\u591a\u4e2a\u6765\u6e90\u5f15\u7528\u7684\u60c5\u51b5\u4e0b\uff0c\u6211\u4eec\u5c06\u5b57\u6570\u5e73\u5747\u5206\u914d\u7ed9\u6240\u6709\u5f15\u7528\u3002\u76f4\u89c2\u5730\u8bf4\uff0c\u5b57\u6570\u8d8a\u591a\uff0c\u6765\u6e90\u5728\u7b54\u6848\u4e2d\u626e\u6f14\u7684\u89d2\u8272\u5c31\u8d8a\u91cd\u8981\uff0c\u56e0\u6b64\uff0c\u7528\u6237\u5bf9\u8be5\u6765\u6e90\u7684\u66dd\u5149\u5ea6\u5c31\u8d8a\u9ad8\u3002<\/p>\n<p>\u7136\u800c\uff0c\u7531\u4e8e\u201c\u5b57\u6570\u201d\u4e0d\u53d7\u5f15\u7528\u6392\u540d\u7684\u5f71\u54cd\uff08\u4f8b\u5982\uff0c\u65e0\u8bba\u5b83\u662f\u5426\u51fa\u73b0\u5728\u7b2c\u4e00\u4f4d\uff09\uff0c\u6211\u4eec\u63d0\u51fa\u4e86\u4e00\u4e2a\u4f4d\u7f6e\u8c03\u6574\u540e\u7684\u8ba1\u6570\uff0c\u5b83\u901a\u8fc7\u5f15\u7528\u4f4d\u7f6e\u7684\u6307\u6570\u8870\u51cf\u51fd\u6570\u6765\u51cf\u5c11\u6743\u91cd\uff1a<\/p>\n<p><i>Imp<\/i><sub>Pwc<\/sub>(<i>c<\/i><sub>i<\/sub>,\u00a0<i>r<\/i>) = (\u03a3<sub><i>s<\/i>\u2208<i>S<\/i>ci<\/sub>\u00a0|<i>s<\/i>| \u00b7\u00a0<i>e<\/i><sup>-(pos(<i>s<\/i>)\/|<i>S<\/i>|)<\/sup>) \/ (\u03a3<sub><i>s<\/i>\u2208<i>S<\/i>r<\/sub>\u00a0|<i>s<\/i>|)<\/p>\n<p>\u76f4\u89c2\u5730\u8bf4\uff0c\u51fa\u73b0\u5728\u54cd\u5e94\u4e2d\u7684\u53e5\u5b50\u8d8a\u9760\u524d\uff0c\u88ab\u9605\u8bfb\u7684\u53ef\u80fd\u6027\u5c31\u8d8a\u5927\uff0c\u800c\u5b9a\u4e49\u00a0<i>Imp<\/i><sub>Pwc<\/sub>\u00a0\u4e2d\u7684\u6307\u6570\u9879\u7ed9\u8fd9\u6837\u7684\u5f15\u7528\u8d4b\u4e88\u4e86\u66f4\u9ad8\u7684\u6743\u91cd\u3002\u56e0\u6b64\uff0c\u5c3d\u7ba1\u5b57\u6570\u8f83\u5c11\uff0c\u4f46\u4f4d\u4e8e\u9876\u90e8\u7684\u7f51\u7ad9\u5f15\u7528\u53ef\u80fd\u6bd4\u4f4d\u4e8e\u4e2d\u95f4\u6216\u672b\u5c3e\u7684\u7f51\u7ad9\u5f15\u7528\u6709\u66f4\u9ad8\u7684\u5370\u8c61\u3002\u6b64\u5916\uff0c\u9009\u62e9\u6307\u6570\u8870\u51cf\u51fd\u6570\u662f\u53d7\u5230\u51e0\u9879\u7814\u7a76\u8868\u660e\u70b9\u51fb\u7387\u4f5c\u4e3a\u641c\u7d22\u5f15\u64ce\u6392\u540d\u7684\u51fd\u6570\u9075\u5faa\u5e42\u5f8b [7, 8] \u7684\u542f\u53d1\u3002\u867d\u7136\u4e0a\u8ff0\u5370\u8c61\u6307\u6807\u662f\u5ba2\u89c2\u4e14\u6709\u6839\u636e\u7684\uff0c\u4f46\u5b83\u4eec\u5ffd\u7565\u4e86\u5f15\u7528\u5bf9\u7528\u6237\u6ce8\u610f\u529b\u7684\u4e3b\u89c2\u65b9\u9762\u3002\u4e3a\u4e86\u89e3\u51b3\u8fd9\u4e2a\u95ee\u9898\uff0c\u6211\u4eec\u63d0\u51fa\u4e86\u201c\u4e3b\u89c2\u5370\u8c61\u201d\u6307\u6807\uff0c\u5b83\u5305\u542b\u4e86\u76f8\u5173\u6027\u3001\u5f15\u7528\u5f71\u54cd\u529b\u3001\u5f15\u7528\u5448\u73b0\u6750\u6599\u7684\u72ec\u7279\u6027\u3001\u4e3b\u89c2\u4f4d\u7f6e\u3001\u4e3b\u89c2\u8ba1\u6570\u3001\u70b9\u51fb\u5f15\u7528\u7684\u6982\u7387\u4ee5\u53ca\u5448\u73b0\u6750\u6599\u7684\u591a\u6837\u6027\u7b49\u56e0\u7d20\u3002\u6211\u4eec\u4f7f\u7528G-Eval [15]\uff0c\u8fd9\u662f\u5f53\u524d\u4f7f\u7528LLMs\u8fdb\u884c\u8bc4\u4f30\u7684\u6700\u65b0\u6280\u672f\uff0c\u6765\u8861\u91cf\u8fd9\u4e9b\u5b50\u6307\u6807\u3002<\/p>\n<h4>2.2.2 \u7f51\u7ad9\u7684\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5<\/h4>\n<p>\u4e3a\u4e86\u63d0\u9ad8\u5370\u8c61\u6307\u6807\uff0c\u5185\u5bb9\u521b\u4f5c\u8005\u5fc5\u987b\u5bf9\u4ed6\u4eec\u7684\u7f51\u7ad9\u5185\u5bb9\u8fdb\u884c\u66f4\u6539\u3002\u6211\u4eec\u63d0\u51fa\u4e86\u51e0\u79cd\u4e0e\u751f\u6210\u5f15\u64ce\u65e0\u5173\u7684\u7b56\u7565\uff0c\u79f0\u4e3a\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5\uff08GEO\uff09\u3002\u5728\u6570\u5b66\u4e0a\uff0c\u6bcf\u4e2aGEO\u65b9\u6cd5\u90fd\u662f\u4e00\u4e2a\u51fd\u6570\u00a0<i>f<\/i>:\u00a0<i>W<\/i>\u00a0\u2192\u00a0<i>W&#8217;<\/i><sub>i<\/sub>\uff0c\u5176\u4e2d\u00a0<i>W<\/i>\u00a0\u662f\u521d\u59cb\u7f51\u7ad9\u5185\u5bb9\uff0c<i>W&#8217;<\/i>\u00a0\u662f\u5728\u5e94\u7528GEO\u65b9\u6cd5\u540e\u4fee\u6539\u7684\u5185\u5bb9\u3002\u4fee\u6539\u8303\u56f4\u4ece\u7b80\u5355\u7684\u6837\u5f0f\u66f4\u6539\u5230\u4ee5\u7ed3\u6784\u5316\u683c\u5f0f\u6dfb\u52a0\u65b0\u5185\u5bb9\u3002\u4e00\u4e2a\u8bbe\u8ba1\u826f\u597d\u7684GEO\u76f8\u5f53\u4e8e\u4e00\u4e2a\u9ed1\u7bb1\u4f18\u5316\u65b9\u6cd5\uff0c\u5728\u4e0d\u77e5\u9053\u751f\u6210\u5f15\u64ce\u7684\u786e\u5207\u7b97\u6cd5\u8bbe\u8ba1\u7684\u60c5\u51b5\u4e0b\uff0c\u53ef\u4ee5\u63d0\u9ad8\u7f51\u7ad9\u7684\u53ef\u89c1\u6027\uff0c\u5e76\u5bf9\u72ec\u7acb\u4e8e\u786e\u5207\u67e5\u8be2\u7684\u6587\u672c\u8fdb\u884c\u4fee\u6539\u3002<\/p>\n<p>\u5728\u6211\u4eec\u7684\u5b9e\u9a8c\u4e2d\uff0c\u6211\u4eec\u4f7f\u7528\u5927\u578b\u8bed\u8a00\u6a21\u578b\u5bf9\u7f51\u7ad9\u5185\u5bb9\u5e94\u7528\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5\uff0c\u5e76\u63d0\u793a\u5176\u5bf9\u7f51\u7ad9\u6267\u884c\u7279\u5b9a\u7684\u6837\u5f0f\u548c\u5185\u5bb9\u66f4\u6539\u3002\u7279\u522b\u662f\uff0c\u6839\u636e\u5b9a\u4e49\u4e86\u4e00\u7ec4\u7279\u5b9a\u671f\u671b\u7279\u5f81\u7684GEO\u65b9\u6cd5\uff0c\u6e90\u5185\u5bb9\u76f8\u5e94\u5730\u88ab\u4fee\u6539\u3002\u6211\u4eec\u63d0\u51fa\u5e76\u8bc4\u4f30\u4e86\u4ee5\u4e0b\u51e0\u79cd\u65b9\u6cd5\uff1a<\/p>\n<ol>\n<li><b>\u6743\u5a01\u6027\uff1a<\/b>\u4fee\u6539\u6e90\u5185\u5bb9\u7684\u6587\u672c\u6837\u5f0f\uff0c\u4f7f\u5176\u66f4\u5177\u8bf4\u670d\u529b\u548c\u6743\u5a01\u6027\u3002<\/li>\n<li><b>\u6dfb\u52a0\u7edf\u8ba1\u6570\u636e\uff1a<\/b>\u4fee\u6539\u5185\u5bb9\u4ee5\u5305\u62ec\u5b9a\u91cf\u7edf\u8ba1\u6570\u636e\uff0c\u800c\u4e0d\u662f\u5c3d\u53ef\u80fd\u4f7f\u7528\u5b9a\u6027\u8ba8\u8bba\u3002<\/li>\n<li><b>\u5173\u952e\u8bcd\u586b\u5145\uff1a<\/b>\u4fee\u6539\u5185\u5bb9\u4ee5\u5305\u62ec\u66f4\u591a\u6765\u81ea\u67e5\u8be2\u7684\u5173\u952e\u8bcd\uff0c\u6b63\u5982\u5728\u7ecf\u5178SEO\u4f18\u5316\u4e2d\u6240\u671f\u671b\u7684\u3002<\/li>\n<li><b>\u5f15\u7528\u6765\u6e90<\/b>\u00a0&amp; 5.\u00a0<b>\u6dfb\u52a0\u5f15\u7528\uff1a<\/b>\u5206\u522b\u6dfb\u52a0\u6765\u81ea\u53ef\u4fe1\u6765\u6e90\u7684\u76f8\u5173\u5f15\u7528\u548c\u5f15\u7528\u3002<\/li>\n<li><b>\u6613\u4e8e\u7406\u89e3\uff1a<\/b>\u7b80\u5316\u7f51\u7ad9\u7684\u8bed\u8a00\uff0c\u800c7.\u00a0<b>\u6d41\u7545\u6027\u4f18\u5316<\/b>\u63d0\u9ad8\u4e86\u7f51\u7ad9\u6587\u672c\u7684\u6d41\u7545\u6027\u3002<\/li>\n<li><b>\u72ec\u7279\u8bcd\u6c47<\/b>\u00a0&amp; 9.\u00a0<b>\u6280\u672f\u672f\u8bed\uff1a<\/b>\u5c3d\u53ef\u80fd\u6dfb\u52a0\u72ec\u7279\u548c\u6280\u672f\u672f\u8bed\u3002<\/li>\n<\/ol>\n<p>\u8fd9\u4e9b\u65b9\u6cd5\u6db5\u76d6\u4e86\u7f51\u7ad9\u6240\u6709\u8005\u53ef\u4ee5\u5feb\u901f\u5b9e\u65bd\u7684\u591a\u6837\u5316\u901a\u7528\u7b56\u7565\uff0c\u5e76\u4e14\u65e0\u8bba\u7f51\u7ad9\u5185\u5bb9\u5982\u4f55\u90fd\u53ef\u4ee5\u4f7f\u7528\u3002\u6b64\u5916\uff0c\u9664\u4e86\u65b9\u6cd53\u30014\u548c5\u5916\uff0c\u5176\u4f59\u65b9\u6cd5\u589e\u5f3a\u4e86\u73b0\u6709\u5185\u5bb9\u7684\u5448\u73b0\uff0c\u4f7f\u5176\u66f4\u5177\u8bf4\u670d\u529b\u6216\u5bf9\u751f\u6210\u5f15\u64ce\u66f4\u5177\u5438\u5f15\u529b\uff0c\u800c\u65e0\u9700\u989d\u5916\u5185\u5bb9\u3002\u53e6\u4e00\u65b9\u9762\uff0c\u65b9\u6cd53\u30014\u548c5\u53ef\u80fd\u9700\u8981\u67d0\u79cd\u5f62\u5f0f\u7684\u989d\u5916\u5185\u5bb9\u3002\u4e3a\u4e86\u5206\u6790\u6211\u4eec\u65b9\u6cd5\u7684\u6027\u80fd\u63d0\u5347\uff0c\u5bf9\u4e8e\u6bcf\u4e2a\u8f93\u5165\u7528\u6237\u67e5\u8be2\uff0c\u6211\u4eec\u968f\u673a\u9009\u62e9\u4e00\u4e2a\u8981\u4f18\u5316\u7684\u6e90\u7f51\u7ad9\uff0c\u5e76\u5bf9\u540c\u4e00\u4e2a\u6e90\u5206\u522b\u5e94\u7528\u6bcf\u79cdGEO\u65b9\u6cd5\u3002\u66f4\u591a\u5173\u4e8eGEO\u65b9\u6cd5\u7684\u7ec6\u8282\uff0c\u8bf7\u8bfb\u8005\u53c2\u8003\u9644\u5f55B.4\u3002<\/p>\n<h2>3 \u5b9e\u9a8c\u8bbe\u7f6e<\/h2>\n<h3>3.1 \u8bc4\u4f30\u751f\u6210\u5f15\u64ce<\/h3>\n<p>\u6839\u636e\u4e4b\u524d\u7684\u5de5\u4f5c 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GEO\u65b9\u6cd5<\/h3>\n<p>\u6211\u4eec\u8bc4\u4f30\u4e86\u7b2c2.2.2\u8282\u4e2d\u63cf\u8ff0\u76849\u79cd\u4e0d\u540c\u7684GEO\u65b9\u6cd5\u3002\u6211\u4eec\u5c06\u5b83\u4eec\u4e0e\u57fa\u7ebf\u8fdb\u884c\u6bd4\u8f83\uff0c\u57fa\u7ebf\u6d4b\u91cf\u672a\u4fee\u6539\u7684\u7f51\u7ad9\u6765\u6e90\u7684\u5370\u8c61\u6307\u6807\u3002\u6211\u4eec\u5728\u5b8c\u6574\u7684GEO-bench\u6d4b\u8bd5\u62c6\u5206\u4e0a\u8bc4\u4f30\u65b9\u6cd5\u3002\u6b64\u5916\uff0c\u4e3a\u4e86\u51cf\u5c11\u7ed3\u679c\u4e2d\u7684\u65b9\u5dee\uff0c\u6211\u4eec\u5728\u4e94\u4e2a\u4e0d\u540c\u7684\u968f\u673a\u79cd\u5b50\u4e0b\u8fdb\u884c\u5b9e\u9a8c\uff0c\u5e76\u62a5\u544a\u5e73\u5747\u503c\u3002<\/p>\n<h3>3.4 \u8bc4\u4f30\u6307\u6807<\/h3>\n<p>\u6211\u4eec\u5229\u7528\u7b2c2.2.1\u8282\u4e2d\u5b9a\u4e49\u7684\u5370\u8c61\u6307\u6807\u3002\u5177\u4f53\u6765\u8bf4\uff0c\u6211\u4eec\u91c7\u7528\u4e24\u79cd\u5370\u8c61\u6307\u6807\uff1a1.\u00a0<b>\u4f4d\u7f6e\u8c03\u6574\u540e\u7684\u5b57\u6570<\/b>\uff0c\u5b83\u7ed3\u5408\u4e86\u5b57\u6570\u548c\u4f4d\u7f6e\u8ba1\u6570\u3002\u4e3a\u4e86\u5206\u6790\u5355\u4e2a\u7ec4\u4ef6\u7684\u6548\u679c\uff0c\u6211\u4eec\u8fd8\u5206\u522b\u62a5\u544a\u4e86\u4e24\u4e2a\u5b50\u6307\u6807\u4e0a\u7684\u5206\u6570\u30022.\u00a0<b>\u4e3b\u89c2\u5370\u8c61<\/b>\uff0c\u8fd9\u662f\u4e00\u4e2a\u5305\u542b\u4e03\u4e2a\u4e0d\u540c\u65b9\u9762\u7684\u4e3b\u89c2\u6307\u6807\uff1a1) \u5f15\u7528\u53e5\u5b50\u4e0e\u7528\u6237\u67e5\u8be2\u7684\u76f8\u5173\u6027\uff0c2) \u5f15\u7528\u7684\u5f71\u54cd\u529b\uff0c\u8bc4\u4f30\u751f\u6210\u7684\u54cd\u5e94\u5728\u591a\u5927\u7a0b\u5ea6\u4e0a\u4f9d\u8d56\u4e8e\u5f15\u7528\uff0c3) \u5f15\u7528\u5448\u73b0\u6750\u6599\u7684\u72ec\u7279\u6027\uff0c4) \u4e3b\u89c2\u4f4d\u7f6e\uff0c\u4ece\u7528\u6237\u7684\u89d2\u5ea6\u8861\u91cf\u6765\u6e90\u4f4d\u7f6e\u7684\u7a81\u51fa\u6027\uff0c5) \u4e3b\u89c2\u8ba1\u6570\uff0c\u8861\u91cf\u7528\u6237\u6240\u611f\u77e5\u7684\u5f15\u7528\u5448\u73b0\u7684\u5185\u5bb9\u91cf\uff0c6) \u7528\u6237\u70b9\u51fb\u5f15\u7528\u7684\u53ef\u80fd\u6027\uff0c\u4ee5\u53ca7) \u5448\u73b0\u6750\u6599\u7684\u591a\u6837\u6027\u3002\u8fd9\u4e9b\u5b50\u6307\u6807\u8bc4\u4f30\u4e86\u5185\u5bb9\u521b\u4f5c\u8005\u53ef\u4ee5\u9488\u5bf9\u63d0\u9ad8\u4e00\u4e2a\u6216\u591a\u4e2a\u9886\u57df\u6709\u6548\u6027\u7684\u4e0d\u540c\u65b9\u9762\u3002\u6bcf\u4e2a\u5b50\u6307\u6807\u90fd\u4f7f\u7528GPT-3.5\u8fdb\u884c\u8bc4\u4f30\uff0c\u65b9\u6cd5\u7c7b\u4f3c\u4e8eG-Eval [15] \u4e2d\u63cf\u8ff0\u7684\u65b9\u6cd5\u3002\u5728G-Eval\u4e2d\uff0c\u63d0\u4f9b\u7ed9\u8bed\u8a00\u6a21\u578b\u7684\u57fa\u4e8e\u8868\u5355\u7684\u8bc4\u4f30\u6a21\u677f\uff0c\u4ee5\u53ca\u5e26\u6709\u5f15\u7528\u7684GE\u751f\u6210\u7684\u54cd\u5e94\u3002\u8be5\u6a21\u578b\u8f93\u51fa\u6bcf\u4e2a\u5f15\u7528\u7684\u5206\u6570\uff08\u901a\u8fc7\u591a\u6b21\u91c7\u6837\u8ba1\u7b97\uff09\u3002\u7136\u800c\uff0c\u7531\u4e8eG-Eval\u5206\u6570\u7684\u6821\u51c6\u8f83\u5dee\uff0c\u6211\u4eec\u5c06\u5176\u6807\u51c6\u5316\uff0c\u4f7f\u5176\u5177\u6709\u4e0e\u4f4d\u7f6e\u8c03\u6574\u540e\u7684\u5b57\u6570\u76f8\u540c\u7684\u5e73\u5747\u503c\u548c\u65b9\u5dee\uff0c\u4ee5\u5b9e\u73b0\u516c\u5e73\u548c\u6709\u610f\u4e49\u7684\u6bd4\u8f83\u3002\u6211\u4eec\u5728\u9644\u5f55B.3\u4e2d\u63d0\u4f9b\u4e86\u786e\u5207\u7684\u6a21\u677f\u3002<\/p>\n<p>\u6b64\u5916\uff0c\u6240\u6709\u5370\u8c61\u6307\u6807\u90fd\u901a\u8fc7\u4e58\u4ee5\u4e00\u4e2a\u5e38\u6570\u56e0\u5b50\u8fdb\u884c\u6807\u51c6\u5316\uff0c\u4ee5\u4fbf\u54cd\u5e94\u4e2d\u6240\u6709\u5f15\u7528\u7684\u5370\u8c61\u4e4b\u548c\u7b49\u4e8e1\u3002\u5728\u6211\u4eec\u7684\u5206\u6790\u4e2d\uff0c\u6211\u4eec\u901a\u8fc7\u8ba1\u7b97\u5370\u8c61\u7684\u76f8\u5bf9\u6539\u5584\u6765\u6bd4\u8f83\u65b9\u6cd5\u3002\u5bf9\u4e8e\u521d\u59cb\u751f\u6210\u7684\u54cd\u5e94\u00a0<i>r<\/i>\u00a0\u6765\u81ea\u6765\u6e90\u00a0<i>S<\/i><sub>i<\/sub>\u00a0\u2208 {<i>s<\/i><sub>1<\/sub>, &#8230;,\u00a0<i>s<\/i><sub>m<\/sub>} \u548c\u4fee\u6539\u540e\u7684\u54cd\u5e94\u00a0<i>r&#8217;<\/i>\uff0c\u6bcf\u4e2a\u6765\u6e90\u00a0<i>s<\/i><sub>i<\/sub>\u00a0\u7684\u5370\u8c61\u76f8\u5bf9\u6539\u5584\u7684\u6d4b\u91cf\u4e3a\uff1a<\/p>\n<p><i>Improvement<\/i><sub>si<\/sub>\u00a0= (<i>Imp<\/i><sub>si<\/sub>(<i>r&#8217;<\/i>) &#8211;\u00a0<i>Imp<\/i><sub>si<\/sub>(<i>r<\/i>)) \/\u00a0<i>Imp<\/i><sub>si<\/sub>(<i>r<\/i>) \u00d7 100<\/p>\n<p>\u4fee\u6539\u540e\u7684\u54cd\u5e94\u00a0<i>r&#8217;<\/i>\u00a0\u662f\u901a\u8fc7\u5c06\u6b63\u5728\u8bc4\u4f30\u7684GEO\u65b9\u6cd5\u5e94\u7528\u4e8e\u5176\u4e2d\u4e00\u4e2a\u6765\u6e90\u00a0<i>s<\/i><sub>i<\/sub>\u00a0\u4ea7\u751f\u7684\u3002\u9009\u62e9\u7684\u4f18\u5316\u6765\u6e90\u662f\u968f\u673a\u9009\u62e9\u7684\uff0c\u4f46\u5bf9\u7279\u5b9a\u67e5\u8be2\u6765\u8bf4\u5728\u6240\u6709GEO\u65b9\u6cd5\u4e2d\u4fdd\u6301\u4e0d\u53d8\u3002<\/p>\n<h2>4 \u7ed3\u679c<\/h2>\n<p>\u6211\u4eec\u8bc4\u4f30\u4e86\u5404\u79cd\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5\uff0c\u65e8\u5728\u4f18\u5316\u7f51\u7ad9\u5185\u5bb9\u4ee5\u63d0\u9ad8\u5728\u751f\u6210\u5f15\u64ce\u54cd\u5e94\u4e2d\u7684\u53ef\u89c1\u6027\uff0c\u4e0e\u6ca1\u6709\u4f18\u5316\u7684\u57fa\u7ebf\u8fdb\u884c\u6bd4\u8f83\u3002\u6211\u4eec\u7684\u8bc4\u4f30\u4f7f\u7528\u4e86GEO-bench\uff0c\u8fd9\u662f\u4e00\u4e2a\u591a\u6837\u5316\u7684\u7528\u6237\u67e5\u8be2\u57fa\u51c6\uff0c\u6765\u81ea\u591a\u4e2a\u9886\u57df\u548c\u8bbe\u7f6e\u3002\u6027\u80fd\u662f\u901a\u8fc7\u4e24\u4e2a\u6307\u6807\u6765\u8861\u91cf\u7684\uff1a\u4f4d\u7f6e\u8c03\u6574\u540e\u7684\u5b57\u6570\u548c\u4e3b\u89c2\u5370\u8c61\u3002\u524d\u8005\u8003\u8651\u4e86\u5728GE\u7684\u54cd\u5e94\u4e2d\u7684\u5b57\u6570\u548c\u5f15\u7528\u4f4d\u7f6e\uff0c\u800c\u540e\u8005\u8ba1\u7b97\u4e86\u591a\u4e2a\u4e3b\u89c2\u56e0\u7d20\uff0c\u7ed9\u51fa\u4e86\u4e00\u4e2a\u6574\u4f53\u5370\u8c61\u5206\u6570\u3002<\/p>\n<p><b>\u88681\uff1aGEO\u65b9\u6cd5\u5728GEO-bench\u4e0a\u7684\u7edd\u5bf9\u5370\u8c61\u6307\u6807\u3002<\/b><\/p>\n<table border=\"1\" cellspacing=\"0\" cellpadding=\"5\">\n<thead>\n<tr>\n<th rowspan=\"2\">\u65b9\u6cd5<\/th>\n<th colspan=\"3\">\u4f4d\u7f6e\u8c03\u6574\u540e\u7684\u5b57\u6570<\/th>\n<th colspan=\"8\">\u4e3b\u89c2\u5370\u8c61<\/th>\n<\/tr>\n<tr>\n<th>\u5b57\u6570<\/th>\n<th>\u4f4d\u7f6e<\/th>\n<th>\u603b\u4f53<\/th>\n<th>\u76f8\u5173<\/th>\n<th>\u5f71\u54cd<\/th>\n<th>\u72ec\u7279<\/th>\n<th>\u591a\u6837\u6027<\/th>\n<th>\u540e\u7eed<\/th>\n<th>\u4f4d\u7f6e<\/th>\n<th>\u8ba1\u6570<\/th>\n<th>\u5e73\u5747<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td colspan=\"12\">\u6ca1\u6709\u751f\u6210\u5f15\u64ce\u4f18\u5316\u7684\u6027\u80fd<\/td>\n<\/tr>\n<tr>\n<td>\u65e0\u4f18\u5316<\/td>\n<td>19.5<\/td>\n<td>19.3<\/td>\n<td>19.3<\/td>\n<td>19.3<\/td>\n<td>19.3<\/td>\n<td>19.3<\/td>\n<td>19.3<\/td>\n<td>19.3<\/td>\n<td>19.3<\/td>\n<td>19.3<\/td>\n<td>19.3<\/td>\n<\/tr>\n<tr>\n<td colspan=\"12\">\u975e\u6027\u80fd\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5<\/td>\n<\/tr>\n<tr>\n<td>\u5173\u952e\u8bcd\u586b\u5145<\/td>\n<td>17.8<\/td>\n<td>17.7<\/td>\n<td>17.7<\/td>\n<td>19.8<\/td>\n<td>19.1<\/td>\n<td>20.5<\/td>\n<td>20.4<\/td>\n<td>20.3<\/td>\n<td>20.5<\/td>\n<td>20.4<\/td>\n<td>20.2<\/td>\n<\/tr>\n<tr>\n<td>\u72ec\u7279\u8bcd\u6c47<\/td>\n<td>20.7<\/td>\n<td>20.5<\/td>\n<td>20.5<\/td>\n<td>20.5<\/td>\n<td>20.1<\/td>\n<td>19.9<\/td>\n<td>20.4<\/td>\n<td>20.2<\/td>\n<td>20.7<\/td>\n<td>20.2<\/td>\n<td>20.4<\/td>\n<\/tr>\n<tr>\n<td colspan=\"12\">\u9ad8\u6027\u80fd\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5<\/td>\n<\/tr>\n<tr>\n<td>\u6613\u4e8e\u7406\u89e3<\/td>\n<td>22.2<\/td>\n<td>22.4<\/td>\n<td>22.0<\/td>\n<td>20.2<\/td>\n<td>21.0<\/td>\n<td>20.0<\/td>\n<td>20.1<\/td>\n<td>20.1<\/td>\n<td>20.9<\/td>\n<td>19.9<\/td>\n<td>20.5<\/td>\n<\/tr>\n<tr>\n<td>\u6743\u5a01\u6027<\/td>\n<td>21.8<\/td>\n<td>21.3<\/td>\n<td>21.3<\/td>\n<td>22.3<\/td>\n<td>22.1<\/td>\n<td>22.4<\/td>\n<td>23.1<\/td>\n<td>22.2<\/td>\n<td>23.1<\/td>\n<td>22.7<\/td>\n<td>22.9<\/td>\n<\/tr>\n<tr>\n<td>\u6280\u672f\u672f\u8bed<\/td>\n<td>23.1<\/td>\n<td>22.7<\/td>\n<td>22.7<\/td>\n<td>20.9<\/td>\n<td>21.7<\/td>\n<td>20.5<\/td>\n<td>21.2<\/td>\n<td>20.8<\/td>\n<td>21.9<\/td>\n<td>20.8<\/td>\n<td>21.4<\/td>\n<\/tr>\n<tr>\n<td>\u6d41\u7545\u6027\u4f18\u5316<\/td>\n<td>25.1<\/td>\n<td>24.6<\/td>\n<td>24.7<\/td>\n<td>21.1<\/td>\n<td>22.9<\/td>\n<td>20.4<\/td>\n<td>21.6<\/td>\n<td>21.0<\/td>\n<td>22.4<\/td>\n<td>21.1<\/td>\n<td>21.9<\/td>\n<\/tr>\n<tr>\n<td>\u5f15\u7528\u6765\u6e90<\/td>\n<td>24.9<\/td>\n<td>24.5<\/td>\n<td>24.6<\/td>\n<td>21.4<\/td>\n<td>22.5<\/td>\n<td>21.0<\/td>\n<td>21.6<\/td>\n<td>21.2<\/td>\n<td>22.2<\/td>\n<td>20.7<\/td>\n<td>21.9<\/td>\n<\/tr>\n<tr>\n<td>\u5f15\u7528\u6dfb\u52a0<\/td>\n<td>27.8<\/td>\n<td>27.3<\/td>\n<td>27.2<\/td>\n<td>23.8<\/td>\n<td>25.4<\/td>\n<td>23.9<\/td>\n<td>24.4<\/td>\n<td>22.9<\/td>\n<td>24.9<\/td>\n<td>23.2<\/td>\n<td>24.7<\/td>\n<\/tr>\n<tr>\n<td>\u7edf\u8ba1\u6570\u636e\u6dfb\u52a0<\/td>\n<td>25.9<\/td>\n<td>25.4<\/td>\n<td>25.2<\/td>\n<td>22.5<\/td>\n<td>24.5<\/td>\n<td>23.0<\/td>\n<td>23.3<\/td>\n<td>21.6<\/td>\n<td>24.2<\/td>\n<td>23.0<\/td>\n<td>23.7<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\u88681\u8be6\u7ec6\u4ecb\u7ecd\u4e86\u4e0d\u540c\u65b9\u6cd5\u5728\u591a\u4e2a\u6307\u6807\u4e0a\u7684\u7edd\u5bf9\u5370\u8c61\u6307\u6807\u3002\u7ed3\u679c\u663e\u793a\uff0c\u6211\u4eec\u7684GEO\u65b9\u6cd5\u5728\u6240\u6709\u6307\u6807\u4e0a\u59cb\u7ec8\u4f18\u4e8eGEObench\u4e0a\u7684\u57fa\u7ebf\u3002\u8fd9\u8868\u660e\u8fd9\u4e9b\u65b9\u6cd5\u5bf9\u4e0d\u540c\u67e5\u8be2\u7684\u7a33\u5065\u6027\uff0c\u5c3d\u7ba1\u67e5\u8be2\u591a\u6837\u6027\uff0c\u4f46\u5b9e\u73b0\u4e86\u663e\u8457\u6539\u5584\u3002\u5177\u4f53\u6765\u8bf4\uff0c\u6211\u4eec\u8868\u73b0\u6700\u4f73\u7684\u65b9\u6cd5\uff0c\u5f15\u7528\u6765\u6e90\u3001\u5f15\u7528\u6dfb\u52a0\u548c\u7edf\u8ba1\u6570\u636e\u6dfb\u52a0\uff0c\u5728\u4f4d\u7f6e\u8c03\u6574\u540e\u7684\u5b57\u6570\u6307\u6807\u4e0a\u5b9e\u73b0\u4e8630-40%\u7684\u76f8\u5bf9\u6539\u5584\uff0c\u5728\u4e3b\u89c2\u5370\u8c61\u6307\u6807\u4e0a\u5b9e\u73b0\u4e8615-30%\u7684\u76f8\u5bf9\u6539\u5584\u3002\u8fd9\u4e9b\u65b9\u6cd5\uff0c\u5305\u62ec\u5728\u7f51\u7ad9\u5185\u5bb9\u4e2d\u6dfb\u52a0\u76f8\u5173\u7edf\u8ba1\u6570\u636e\uff08\u7edf\u8ba1\u6570\u636e\u6dfb\u52a0\uff09\u3001\u7ed3\u5408\u53ef\u4fe1\u5f15\u7528\uff08\u5f15\u7528\u6dfb\u52a0\uff09\u548c\u5305\u542b\u6765\u81ea\u53ef\u9760\u6765\u6e90\u7684\u5f15\u7528\uff08\u5f15\u7528\u6765\u6e90\uff09\uff0c\u9700\u8981\u7684\u66f4\u6539\u6700\u5c0f\uff0c\u4f46\u663e\u8457\u63d0\u9ad8\u4e86GE\u54cd\u5e94\u7684\u53ef\u89c1\u6027\uff0c\u589e\u5f3a\u4e86\u5185\u5bb9\u7684\u53ef\u4fe1\u5ea6\u548c\u4e30\u5bcc\u6027\u3002<\/p>\n<p>\u6709\u8da3\u7684\u662f\uff0c\u6837\u5f0f\u53d8\u5316\uff0c\u5982\u63d0\u9ad8\u6e90\u6587\u672c\u7684\u6d41\u7545\u6027\u548c\u53ef\u8bfb\u6027\uff08\u6d41\u7545\u6027\u4f18\u5316\u548c\u6613\u4e8e\u7406\u89e3\uff09\u4e5f\u5bfc\u81f4\u4e86\u663e\u8457\u7684\u53ef\u89c1\u6027\u63d0\u534715-30%\u3002\u8fd9\u8868\u660e\u751f\u6210\u5f15\u64ce\u4e0d\u4ec5\u91cd\u89c6\u5185\u5bb9\uff0c\u8fd8\u91cd\u89c6\u4fe1\u606f\u5448\u73b0\u3002<\/p>\n<p>\u6b64\u5916\uff0c\u9274\u4e8e\u751f\u6210\u6a21\u578b\u901a\u5e38\u8bbe\u8ba1\u4e3a\u9075\u5faa\u6307\u793a\uff0c\u4eba\u4eec\u4f1a\u671f\u671b\u7f51\u7ad9\u5185\u5bb9\u4e2d\u66f4\u5177\u8bf4\u670d\u529b\u548c\u6743\u5a01\u6027\u7684\u8bed\u8c03\u4f1a\u63d0\u9ad8\u53ef\u89c1\u6027\u3002\u7136\u800c\uff0c\u6211\u4eec\u53d1\u73b0\u6ca1\u6709\u663e\u8457\u6539\u5584\uff0c\u8fd9\u8868\u660e\u751f\u6210\u5f15\u64ce\u5df2\u7ecf\u5bf9\u8fd9\u79cd\u53d8\u5316\u5177\u6709\u4e00\u5b9a\u7684\u7a33\u5065\u6027\u3002\u8fd9\u51f8\u663e\u4e86\u7f51\u7ad9\u6240\u6709\u8005\u9700\u8981\u4e13\u6ce8\u4e8e\u63d0\u9ad8\u5185\u5bb9\u5448\u73b0\u548c\u53ef\u4fe1\u5ea6\u3002<\/p>\n<p>\u6700\u540e\uff0c\u6211\u4eec\u8bc4\u4f30\u4e86\u5173\u952e\u8bcd\u586b\u5145\uff0c\u5373\u5411\u7f51\u7ad9\u5185\u5bb9\u4e2d\u6dfb\u52a0\u66f4\u591a\u76f8\u5173\u5173\u952e\u8bcd\u3002\u867d\u7136\u5e7f\u6cdb\u7528\u4e8e\u641c\u7d22\u5f15\u64ce\u4f18\u5316\uff0c\u4f46\u6211\u4eec\u53d1\u73b0\u8fd9\u79cd\u65b9\u6cd5\u5bf9\u751f\u6210\u5f15\u64ce\u7684\u54cd\u5e94\u51e0\u4e4e\u6ca1\u6709\u6539\u5584\u3002\u8fd9\u5f3a\u8c03\u4e86\u5728\u751f\u6210\u5f15\u64ce\u4e2d\u91cd\u65b0\u601d\u8003\u4f18\u5316\u7b56\u7565\u7684\u5fc5\u8981\u6027\uff0c\u56e0\u4e3a\u641c\u7d22\u5f15\u64ce\u4e2d\u6709\u6548\u7684\u6280\u672f\u53ef\u80fd\u4e0d\u4f1a\u5728\u8fd9\u4e2a\u65b0\u8303\u5f0f\u4e2d\u8f6c\u5316\u4e3a\u6210\u529f\u3002<\/p>\n<h2>5 \u5206\u6790<\/h2>\n<h3>5.1 \u9886\u57df\u7279\u5b9a\u7684\u751f\u6210\u5f15\u64ce\u4f18\u5316<\/h3>\n<p>\u5728\u7b2c4\u8282\u4e2d\uff0c\u6211\u4eec\u4ecb\u7ecd\u4e86GEO\u5728\u6574\u4e2aGEO-bench\u57fa\u51c6\u4e0a\u53d6\u5f97\u7684\u6539\u5584\u3002\u7136\u800c\uff0c\u5728\u73b0\u5b9e\u4e16\u754c\u7684SEO\u573a\u666f\u4e2d\uff0c\u901a\u5e38\u4f1a\u5e94\u7528\u9886\u57df\u7279\u5b9a\u7684\u4f18\u5316\u3002\u8003\u8651\u5230\u8fd9\u4e00\u70b9\uff0c\u5e76\u8003\u8651\u5230\u6211\u4eec\u5728GEO-bench\u4e2d\u4e3a\u6bcf\u4e2a\u67e5\u8be2\u63d0\u4f9b\u5206\u7c7b\uff0c\u6211\u4eec\u66f4\u6df1\u5165\u5730\u7814\u7a76\u4e86\u5404\u79cdGEO\u65b9\u6cd5\u5728\u8fd9\u4e9b\u5206\u7c7b\u4e2d\u7684\u8868\u73b0\u3002<\/p>\n<p>\u88683\u63d0\u4f9b\u4e86\u8be6\u7ec6\u7684\u5206\u7c7b\uff0c\u5c55\u793a\u4e86\u6211\u4eec\u7684GEO\u65b9\u6cd5\u8bc1\u660e\u6700\u6709\u6548\u7684\u9886\u57df\u3002\u4ed4\u7ec6\u5206\u6790\u8fd9\u4e9b\u7ed3\u679c\u63ed\u793a\u4e86\u51e0\u4e2a\u6709\u8da3\u7684\u89c2\u5bdf\u3002\u4f8b\u5982\uff0c\u6743\u5a01\u6027\u5728\u8fa9\u8bba\u5f0f\u95ee\u9898\u548c\u4e0e\u201c\u5386\u53f2\u201d\u9886\u57df\u76f8\u5173\u7684\u67e5\u8be2\u4e2d\u663e\u8457\u63d0\u9ad8\u4e86\u6027\u80fd\u3002\u8fd9\u4e0e\u6211\u4eec\u7684\u76f4\u89c9\u4e00\u81f4\uff0c\u56e0\u4e3a\u4e00\u79cd\u66f4\u5177\u8bf4\u670d\u529b\u7684\u5199\u4f5c\u5f62\u5f0f\u5728\u8fa9\u8bba\u4e2d\u53ef\u80fd\u66f4\u6709\u4ef7\u503c\u3002<\/p>\n<p><img decoding=\"async\" title=\"GEO\uff1a\u751f\u6210\u5f15\u64ce\u4f18\u5316-4\" src=\"https:\/\/www.kdjingpai.com\/wp-content\/uploads\/2025\/07\/775a4a901368979.jpg\" alt=\"GEO\uff1a\u751f\u6210\u5f15\u64ce\u4f18\u5316-4\" \/> <i>\u56fe4\uff1a\u4f7f\u7528GEO\u7b56\u7565\u7ec4\u5408\u7684\u76f8\u5bf9\u6539\u5584\u3002\u4f7f\u7528\u6d41\u7545\u6027\u4f18\u5316\u548c\u7edf\u8ba1\u6570\u636e\u6dfb\u52a0\u76f8\u7ed3\u5408\u7684\u7ed3\u679c\u662f\u6027\u80fd\u6700\u5927\u3002\u53f3\u8fb9\u7684\u5217\u663e\u793a\u4f7f\u7528\u6d41\u7545\u6027\u4f18\u5316\u4e0e\u5176\u4ed6\u7b56\u7565\u76f8\u7ed3\u5408\u662f\u6700\u6709\u76ca\u7684\u3002<\/i><\/p>\n<p>\u540c\u6837\uff0c\u901a\u8fc7\u5f15\u7528\u6765\u6e90\u6dfb\u52a0\u5f15\u7528\u5bf9\u4e8e\u4e8b\u5b9e\u95ee\u9898\u7279\u522b\u6709\u76ca\uff0c\u8fd9\u53ef\u80fd\u662f\u56e0\u4e3a\u5f15\u7528\u4e3a\u6240\u5448\u73b0\u7684\u4e8b\u5b9e\u63d0\u4f9b\u4e86\u4e00\u4e2a\u9a8c\u8bc1\u6765\u6e90\uff0c\u4ece\u800c\u589e\u5f3a\u4e86\u54cd\u5e94\u7684\u53ef\u4fe1\u5ea6\u3002\u4e0d\u540c\u7684GEO\u65b9\u6cd5\u5728\u4e0d\u540c\u9886\u57df\u7684\u6548\u679c\u4e0d\u540c\u3002\u4f8b\u5982\uff0c\u5982\u88683\u7b2c5\u884c\u6240\u793a\uff0c\u8bf8\u5982\u201c\u6cd5\u5f8b\u4e0e\u653f\u5e9c\u201d\u548c\u201c\u610f\u89c1\u201d\u7c7b\u578b\u7684\u95ee\u9898\u4ece\u7f51\u7ad9\u5185\u5bb9\u4e2d\u6dfb\u52a0\u76f8\u5173\u7edf\u8ba1\u6570\u636e\u4e2d\u83b7\u76ca\u532a\u6d45\uff0c\u6b63\u5982\u7edf\u8ba1\u6570\u636e\u6dfb\u52a0\u6240\u5b9e\u65bd\u7684\u3002\u8fd9\u8868\u660e\u6570\u636e\u9a71\u52a8\u7684\u8bc1\u636e\u53ef\u4ee5\u5728\u7279\u5b9a\u80cc\u666f\u4e0b\u63d0\u9ad8\u7f51\u7ad9\u7684\u53ef\u89c1\u6027\u3002\u5f15\u7528\u6dfb\u52a0\u65b9\u6cd5\u5728\u201c\u4eba\u4e0e\u793e\u4f1a\u201d\u3001\u201c\u89e3\u91ca\u201d\u548c\u201c\u5386\u53f2\u201d\u9886\u57df\u6700\u4e3a\u6709\u6548\u3002\u8fd9\u53ef\u80fd\u662f\u56e0\u4e3a\u8fd9\u4e9b\u9886\u57df\u901a\u5e38\u6d89\u53ca\u4e2a\u4eba\u53d9\u8ff0\u6216\u5386\u53f2\u4e8b\u4ef6\uff0c\u76f4\u63a5\u5f15\u7528\u53ef\u4ee5\u4e3a\u5185\u5bb9\u589e\u6dfb\u771f\u5b9e\u6027\u548c\u6df1\u5ea6\u3002\u603b\u7684\u6765\u8bf4\uff0c\u6211\u4eec\u7684\u5206\u6790\u8868\u660e\uff0c\u7f51\u7ad9\u6240\u6709\u8005\u5e94\u52aa\u529b\u5bf9\u4ed6\u4eec\u7684\u7f51\u7ad9\u8fdb\u884c\u9488\u5bf9\u6027\u7684\u8c03\u6574\uff0c\u4ee5\u83b7\u5f97\u66f4\u9ad8\u7684\u53ef\u89c1\u6027\u3002<\/p>\n<h3>5.2 \u591a\u4e2a\u7f51\u7ad9\u7684\u4f18\u5316<\/h3>\n<p>\u5728\u751f\u6210\u5f15\u64ce\u4e0d\u65ad\u53d1\u5c55\u7684\u73af\u5883\u4e2d\uff0cGEO\u65b9\u6cd5\u9884\u8ba1\u5c06\u88ab\u5e7f\u6cdb\u91c7\u7528\uff0c\u5bfc\u81f4\u6240\u6709\u6e90\u5185\u5bb9\u90fd\u4f7f\u7528GEO\u8fdb\u884c\u4f18\u5316\u3002\u4e3a\u4e86\u7406\u89e3\u5176\u5f71\u54cd\uff0c\u6211\u4eec\u901a\u8fc7\u540c\u65f6\u4f18\u5316\u6240\u6709\u6e90\u5185\u5bb9\u6765\u8bc4\u4f30GEO\u65b9\u6cd5\uff0c\u7ed3\u679c\u89c1\u88682\u3002\u4e00\u4e2a\u5173\u952e\u7684\u89c2\u5bdf\u662f\uff0cGEO\u5bf9\u7f51\u7ad9\u7684\u5f71\u54cd\u56e0\u5176\u5728\u641c\u7d22\u5f15\u64ce\u7ed3\u679c\u9875\u9762\uff08SERP\uff09\u6392\u540d\u800c\u5f02\u3002\u503c\u5f97\u6ce8\u610f\u7684\u662f\uff0c\u4f4e\u6392\u540d\u7684\u7f51\u7ad9\uff0c\u901a\u5e38\u5728\u53ef\u89c1\u6027\u4e0a\u6323\u624e\uff0c\u4eceGEO\u4e2d\u83b7\u76ca\u66f4\u591a\u3002\u8fd9\u662f\u56e0\u4e3a\u4f20\u7edf\u641c\u7d22\u5f15\u64ce\u4f9d\u8d56\u4e8e\u591a\u79cd\u56e0\u7d20\uff0c\u5982\u53cd\u5411\u94fe\u63a5\u6570\u91cf\u548c\u57df\u540d\u5b58\u5728\uff0c\u8fd9\u5bf9\u5c0f\u578b\u521b\u4f5c\u8005\u6765\u8bf4\u662f\u56f0\u96be\u7684\u3002\u7136\u800c\uff0c\u7531\u4e8e\u751f\u6210\u5f15\u64ce\u5229\u7528\u751f\u6210\u6a21\u578b\u4ee5\u7f51\u7ad9\u5185\u5bb9\u4e3a\u6761\u4ef6\uff0c\u56e0\u6b64\u8bf8\u5982\u53cd\u5411\u94fe\u63a5\u5efa\u8bbe\u7b49\u56e0\u7d20\u4e0d\u5e94\u4f7f\u5c0f\u578b\u521b\u4f5c\u8005\u5904\u4e8e\u52a3\u52bf\u3002\u8fd9\u4e00\u70b9\u4ece\u88682\u4e2d\u6240\u793a\u7684\u53ef\u89c1\u6027\u76f8\u5bf9\u6539\u5584\u53ef\u4ee5\u770b\u51fa\u3002\u4f8b\u5982\uff0c\u5f15\u7528\u6765\u6e90\u65b9\u6cd5\u5bfc\u81f4SERP\u4e2d\u6392\u540d\u7b2c\u4e94\u7684\u7f51\u7ad9\u53ef\u89c1\u6027\u5927\u5e45\u589e\u52a0115.1%\uff0c\u800c\u5e73\u5747\u800c\u8a00\uff0c\u6392\u540d\u7b2c\u4e00\u7684\u7f51\u7ad9\u7684\u53ef\u89c1\u6027\u4e0b\u964d\u4e8630.3%\u3002<\/p>\n<p><b>\u88682\uff1a\u901a\u8fc7GEO\u65b9\u6cd5\u53ef\u89c1\u6027\u53d8\u5316\uff0c\u5bf9\u4e8e\u4e0d\u540c\u6392\u540d\u7684\u6765\u6e90\u3002GEO\u5bf9\u4e8e\u4f4e\u6392\u540d\u7684\u7f51\u7ad9\u7279\u522b\u6709\u5e2e\u52a9\u3002<\/b><\/p>\n<table border=\"1\" cellspacing=\"0\" cellpadding=\"5\">\n<thead>\n<tr>\n<th rowspan=\"2\">\u65b9\u6cd5<\/th>\n<th colspan=\"5\">\u53ef\u89c1\u6027\u76f8\u5bf9\u6539\u5584\uff08%\uff09<\/th>\n<\/tr>\n<tr>\n<th>\u6392\u540d1<\/th>\n<th>\u6392\u540d2<\/th>\n<th>\u6392\u540d3<\/th>\n<th>\u6392\u540d4<\/th>\n<th>\u6392\u540d5<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\u6743\u5a01\u6027<\/td>\n<td>-6.0<\/td>\n<td>4.1<\/td>\n<td>-0.6<\/td>\n<td>12.6<\/td>\n<td>6.1<\/td>\n<\/tr>\n<tr>\n<td>\u6d41\u7545\u6027\u4f18\u5316<\/td>\n<td>-2.0<\/td>\n<td>5.2<\/td>\n<td>3.6<\/td>\n<td>-4.4<\/td>\n<td>2.2<\/td>\n<\/tr>\n<tr>\n<td>\u5f15\u7528\u6765\u6e90<\/td>\n<td>-30.3<\/td>\n<td>2.5<\/td>\n<td>20.4<\/td>\n<td>15.5<\/td>\n<td>115.1<\/td>\n<\/tr>\n<tr>\n<td>\u5f15\u7528\u6dfb\u52a0<\/td>\n<td>-22.9<\/td>\n<td>-7.0<\/td>\n<td>3.5<\/td>\n<td>25.1<\/td>\n<td>99.7<\/td>\n<\/tr>\n<tr>\n<td>\u7edf\u8ba1\u6570\u636e\u6dfb\u52a0<\/td>\n<td>-20.6<\/td>\n<td>-3.9<\/td>\n<td>8.1<\/td>\n<td>10.0<\/td>\n<td>97.9<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\u8fd9\u4e2a\u53d1\u73b0\u51f8\u663e\u4e86GEO\u4f5c\u4e3a\u5de5\u5177\u4ee5\u6c11\u4e3b\u5316\u6570\u5b57\u7a7a\u95f4\u3002\u8bb8\u591a\u4f4e\u6392\u540d\u7684\u7f51\u7ad9\u662f\u7531\u5c0f\u578b\u5185\u5bb9\u521b\u4f5c\u8005\u6216\u72ec\u7acb\u4f01\u4e1a\u521b\u5efa\u7684\uff0c\u4ed6\u4eec\u4f20\u7edf\u4e0a\u5f88\u96be\u4e0e\u5927\u578b\u4f01\u4e1a\u7ade\u4e89\u9876\u7ea7\u641c\u7d22\u5f15\u64ce\u7ed3\u679c\u3002\u751f\u6210\u5f15\u64ce\u7684\u51fa\u73b0\u6700\u521d\u53ef\u80fd\u770b\u8d77\u6765\u5bf9\u5c0f\u578b\u5b9e\u4f53\u4e0d\u5229\u3002\u7136\u800c\uff0c\u5e94\u7528GEO\u65b9\u6cd5\u4e3a\u8fd9\u4e9b\u5185\u5bb9\u521b\u4f5c\u8005\u63d0\u4f9b\u4e86\u4e00\u4e2a\u673a\u4f1a\uff0c\u4ee5\u663e\u8457\u63d0\u9ad8\u4ed6\u4eec\u5728\u751f\u6210\u5f15\u64ce\u54cd\u5e94\u4e2d\u7684\u53ef\u89c1\u6027\u3002\u901a\u8fc7\u4f7f\u7528GEO\u589e\u5f3a\u4ed6\u4eec\u7684\u5185\u5bb9\uff0c\u4ed6\u4eec\u53ef\u4ee5\u63a5\u89e6\u5230\u66f4\u5e7f\u6cdb\u7684\u53d7\u4f17\uff0c\u5e73\u8861\u7ade\u4e89\u73af\u5883\uff0c\u5e76\u5141\u8bb8\u4ed6\u4eec\u66f4\u6709\u6548\u5730\u4e0e\u5927\u578b\u4f01\u4e1a\u7ade\u4e89\u3002<\/p>\n<h3>5.3 GEO\u7b56\u7565\u7684\u7ec4\u5408<\/h3>\n<p>\u867d\u7136\u5355\u4e2aGEO\u7b56\u7565\u5728\u5404\u4e2a\u9886\u57df\u663e\u793a\u51fa\u663e\u8457\u6539\u5584\uff0c\u4f46\u5728\u5b9e\u8df5\u4e2d\uff0c\u7f51\u7ad9\u6240\u6709\u8005\u9884\u8ba1\u4f1a\u540c\u65f6\u91c7\u7528\u591a\u79cd\u7b56\u7565\u3002\u4e3a\u4e86\u7814\u7a76\u901a\u8fc7\u7ed3\u5408GEO\u7b56\u7565\u6240\u53d6\u5f97\u7684\u6027\u80fd\u6539\u5584\uff0c\u6211\u4eec\u8003\u8651\u4e86\u524d4\u4e2a\u8868\u73b0\u6700\u4f73\u7684GEO\u65b9\u6cd5\u7684\u7ec4\u5408\uff0c\u5373\u5f15\u7528\u6765\u6e90\u3001\u6d41\u7545\u6027\u4f18\u5316\u3001\u7edf\u8ba1\u6570\u636e\u6dfb\u52a0\u548c\u5f15\u7528\u6dfb\u52a0\u3002\u56fe4\u663e\u793a\u4e86\u7ed3\u5408\u4e0d\u540cGEO\u7b56\u7565\u6240\u53d6\u5f97\u7684\u76f8\u5bf9\u6539\u5584\u7684\u70ed\u56fe\u3002\u5206\u6790\u8868\u660e\uff0c\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5\u7684\u7ec4\u5408\u53ef\u4ee5\u63d0\u9ad8\u6027\u80fd\uff0c\u6700\u4f73\u7ec4\u5408\uff08\u6d41\u7545\u6027\u4f18\u5316\u548c\u7edf\u8ba1\u6570\u636e\u6dfb\u52a0\uff09\u6bd4\u4efb\u4f55\u5355\u4e00GEO\u7b56\u7565\u9ad8\u51fa5.5%\u4ee5\u4e0a\u3002\u6b64\u5916\uff0c\u5c3d\u7ba1\u5355\u72ec\u4f7f\u7528\u65f6\u76f8\u5bf9\u6548\u679c\u8f83\u5dee\uff08\u6bd4\u5f15\u7528\u6dfb\u52a0\u4f4e8%\uff09\uff0c\u4f46\u5f15\u7528\u6765\u6e90\u5728\u4e0e\u5176\u4ed6\u65b9\u6cd5\u7ed3\u5408\u4f7f\u7528\u65f6\u663e\u8457\u63d0\u9ad8\u4e86\u6027\u80fd\uff08\u5e73\u5747\uff1a31.4%\uff09\u3002\u8fd9\u4e9b\u53d1\u73b0\u5f3a\u8c03\u4e86\u7814\u7a76GEO\u65b9\u6cd5\u7ec4\u5408\u7684\u91cd\u8981\u6027\uff0c\u56e0\u4e3a\u5b83\u4eec\u5f88\u53ef\u80fd\u88ab\u73b0\u5b9e\u4e16\u754c\u4e2d\u7684\u5185\u5bb9\u521b\u4f5c\u8005\u6240\u4f7f\u7528\u3002<\/p>\n<h3>5.4 \u5b9a\u6027\u5206\u6790<\/h3>\n<p>\u6211\u4eec\u5728\u88684\u4e2d\u8fdb\u884c\u4e86GEO\u65b9\u6cd5\u7684\u5b9a\u6027\u5206\u6790\uff0c\u5305\u542b\u4e86\u4e00\u4e9b\u4ee3\u8868\u6027\u7684\u4f8b\u5b50\uff0cGEO\u65b9\u6cd5\u901a\u8fc7\u6700\u5c0f\u7684\u66f4\u6539\u63d0\u9ad8\u4e86\u6765\u6e90\u53ef\u89c1\u6027\u3002\u6bcf\u79cd\u65b9\u6cd5\u901a\u8fc7\u9002\u5f53\u7684\u6587\u672c\u6dfb\u52a0\u548c\u5220\u9664\u6765\u4f18\u5316\u6765\u6e90\u3002\u5728\u7b2c\u4e00\u4e2a\u4f8b\u5b50\u4e2d\uff0c\u6211\u4eec\u770b\u5230\u7b80\u5355\u5730\u6dfb\u52a0\u4e00\u4e2a\u8bed\u53e5\u7684\u6765\u6e90\u53ef\u4ee5\u663e\u8457\u63d0\u9ad8\u6700\u7ec8\u7b54\u6848\u4e2d\u7684\u53ef\u89c1\u6027\uff0c\u9700\u8981\u5185\u5bb9\u521b\u4f5c\u8005\u4ed8\u51fa\u6700\u5c0f\u7684\u52aa\u529b\u3002\u7b2c\u4e8c\u4e2a\u4f8b\u5b50\u8868\u660e\uff0c\u5c3d\u53ef\u80fd\u6dfb\u52a0\u76f8\u5173\u7edf\u8ba1\u6570\u636e\u53ef\u4ee5\u786e\u4fdd\u5728\u6700\u7ec8\u7684\u751f\u6210\u5f15\u64ce\u54cd\u5e94\u4e2d\u63d0\u9ad8\u6765\u6e90\u7684\u53ef\u89c1\u6027\u3002\u6700\u540e\uff0c\u7b2c\u4e09\u884c\u8868\u660e\uff0c\u4ec5\u4ec5\u5f3a\u8c03\u6587\u672c\u7684\u90e8\u5206\u5185\u5bb9\u5e76\u4f7f\u7528\u6709\u8bf4\u670d\u529b\u7684\u6587\u672c\u98ce\u683c\u4e5f\u53ef\u4ee5\u5bfc\u81f4\u53ef\u89c1\u6027\u7684\u6539\u5584\u3002<\/p>\n<h2>6 GEO \u5728\u73b0\u5b9e\u4e16\u754c\u4e2d\uff1a\u5bf9\u5df2\u90e8\u7f72\u7684\u751f\u6210\u5f15\u64ce\u7684\u5b9e\u9a8c<\/h2>\n<p>\u4e3a\u4e86\u52a0\u5f3a\u6211\u4eec\u63d0\u51fa\u7684\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5\u7684\u6548\u80fd\uff0c\u6211\u4eec\u5728Perplexity.ai\u4e0a\u8fdb\u884c\u4e86\u8bc4\u4f30\uff0c\u8fd9\u662f\u4e00\u4e2a\u62e5\u6709\u6570\u767e\u4e07\u6d3b\u8dc3\u7528\u6237\u7684\u5df2\u90e8\u7f72\u7684\u751f\u6210\u5f15\u64ce\u3002\u88685\u663e\u793a\u4e86\u7ed3\u679c\u3002\u4e0e\u6211\u4eec\u7684\u751f\u6210\u5f15\u64ce\u4e00\u6837\uff0c\u5f15\u7528\u6dfb\u52a0\u5728\u4f4d\u7f6e\u8c03\u6574\u540e\u7684\u5b57\u6570\u4e0a\u8868\u73b0\u6700\u4f73\uff0c\u6bd4\u57fa\u7ebf\u9ad8\u51fa22%\u3002\u5728\u6211\u4eec\u751f\u6210\u5f15\u64ce\u4e0a\u8868\u73b0\u826f\u597d\u7684\u65b9\u6cd5\uff0c\u5982\u5f15\u7528\u6765\u6e90\u3001\u7edf\u8ba1\u6570\u636e\u6dfb\u52a0\uff0c\u5728\u4e24\u4e2a\u6307\u6807\u4e0a\u663e\u793a\u51fa\u9ad8\u8fbe9%\u548c37%\u7684\u6539\u5584\u3002\u6211\u4eec\u7684\u89c2\u5bdf\uff0c\u5982\u4f20\u7edfSEO\u65b9\u6cd5\u5982\u5173\u952e\u8bcd\u586b\u5145\u65e0\u6548\uff0c\u8fdb\u4e00\u6b65\u51f8\u663e\u4e86\u8fd9\u4e00\u70b9\uff0c\u56e0\u4e3a\u5b83\u6bd4\u57fa\u7ebf\u4f4e10%\u3002\u8fd9\u4e9b\u7ed3\u679c\u4e4b\u6240\u4ee5\u91cd\u8981\u6709\u4e09\u4e2a\u539f\u56e0\uff1a1) \u5b83\u4eec\u5f3a\u8c03\u4e86\u5f00\u53d1\u4e0d\u540c\u7684\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5\u4ee5\u9020\u798f\u5185\u5bb9\u521b\u4f5c\u8005\u7684\u91cd\u8981\u6027\uff0c2) \u5b83\u4eec\u7a81\u51fa\u4e86\u6211\u4eec\u63d0\u51fa\u7684GEO\u65b9\u6cd5\u5728\u4e0d\u540c\u751f\u6210\u5f15\u64ce\u4e0a\u7684\u901a\u7528\u6027\uff0c3) \u5b83\u4eec\u8868\u660e\u5185\u5bb9\u521b\u4f5c\u8005\u53ef\u4ee5\u76f4\u63a5\u4f7f\u7528\u6211\u4eec\u6613\u4e8e\u5b9e\u65bd\u63d0\u51fa\u7684GEO\u65b9\u6cd5\uff0c\u56e0\u6b64\u5177\u6709\u5f88\u9ad8\u7684\u73b0\u5b9e\u5f71\u54cd\u3002\u6211\u4eec\u5efa\u8bae\u8bfb\u8005\u53c2\u8003\u9644\u5f55C.1\u4ee5\u83b7\u53d6\u66f4\u591a\u7ec6\u8282\u3002<\/p>\n<p><b>\u88685\uff1a\u5728GEO-bench\u4e0aGEO\u65b9\u6cd5\u7684\u7edd\u5bf9\u5370\u8c61\u6307\u6807\uff0cPerplexity.ai\u4f5c\u4e3aGE\u3002\u867d\u7136SEO\u65b9\u6cd5\u5982\u5173\u952e\u8bcd\u586b\u5145\u8868\u73b0\u4e0d\u4f73\uff0c\u4f46\u6211\u4eec\u63d0\u51fa\u7684GEO\u65b9\u6cd5\u5f88\u597d\u5730\u9002\u5e94\u4e86\u591a\u4e2a\u751f\u6210\u5f15\u64ce\uff0c\u663e\u8457\u63d0\u9ad8\u4e86\u5185\u5bb9\u53ef\u89c1\u6027\u3002<\/b><\/p>\n<table border=\"1\" cellspacing=\"0\" cellpadding=\"5\">\n<thead>\n<tr>\n<th>\u65b9\u6cd5<\/th>\n<th>\u4f4d\u7f6e\u8c03\u6574\u540e\u7684\u5b57\u6570<\/th>\n<th>\u4e3b\u89c2\u5370\u8c61<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\u65e0\u4f18\u5316<\/td>\n<td>24.1<\/td>\n<td>24.7<\/td>\n<\/tr>\n<tr>\n<td>\u5173\u952e\u8bcd\u586b\u5145<\/td>\n<td>21.9<\/td>\n<td>28.1<\/td>\n<\/tr>\n<tr>\n<td>\u5f15\u7528\u6dfb\u52a0<\/td>\n<td>29.1<\/td>\n<td>32.1<\/td>\n<\/tr>\n<tr>\n<td>\u7edf\u8ba1\u6570\u636e\u6dfb\u52a0<\/td>\n<td>26.2<\/td>\n<td>33.9<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2>7 \u76f8\u5173\u5de5\u4f5c<\/h2>\n<p><b>\u57fa\u4e8e\u8bc1\u636e\u7684\u7b54\u6848\u751f\u6210\uff1a<\/b>\u4ee5\u524d\u7684\u5de5\u4f5c\u4f7f\u7528\u4e86\u51e0\u79cd\u6280\u672f\u6765\u751f\u6210\u57fa\u4e8e\u6765\u6e90\u7684\u7b54\u6848\u3002Nakano\u7b49\u4eba [19] \u8bad\u7ec3GPT-3\u5bfc\u822a\u7f51\u7edc\u73af\u5883\u4ee5\u751f\u6210\u57fa\u4e8e\u6765\u6e90\u7684\u7b54\u6848\u3002\u540c\u6837\uff0c\u5176\u4ed6\u65b9\u6cd5 [17, 23, 24] \u901a\u8fc7\u641c\u7d22\u5f15\u64ce\u83b7\u53d6\u6765\u6e90\u4ee5\u751f\u6210\u7b54\u6848\u3002\u6211\u4eec\u7684\u5de5\u4f5c\u5c06\u8fd9\u4e9b\u65b9\u6cd5\u7edf\u4e00\u8d77\u6765\uff0c\u5e76\u4e3a\u672a\u6765\u6539\u8fdb\u8fd9\u4e9b\u7cfb\u7edf\u63d0\u4f9b\u4e86\u4e00\u4e2a\u5171\u540c\u57fa\u51c6\u3002\u5728\u6700\u8fd1\u7684\u5de5\u4f5c\u8349\u6848\u4e2d\uff0cKumar\u548cLakkaraju [11] \u8868\u660e\uff0c\u6218\u7565\u6027\u7684\u6587\u672c\u5e8f\u5217\u53ef\u4ee5\u64cd\u7eb5LLM\u63a8\u8350\uff0c\u4ee5\u63d0\u9ad8\u751f\u6210\u5f15\u64ce\u4e2d\u7684\u4ea7\u54c1\u53ef\u89c1\u6027\u3002\u867d\u7136\u4ed6\u4eec\u7684\u65b9\u6cd5\u4fa7\u91cd\u4e8e\u901a\u8fc7\u5bf9\u6297\u6027\u6587\u672c\u589e\u52a0\u4ea7\u54c1\u53ef\u89c1\u6027\uff0c\u6211\u4eec\u7684\u65b9\u6cd5\u5f15\u5165\u4e86\u975e\u5bf9\u6297\u6027\u7b56\u7565\u6765\u4f18\u5316\u4efb\u4f55\u7f51\u7ad9\u5185\u5bb9\uff0c\u4ee5\u63d0\u9ad8\u5728\u751f\u6210\u5f15\u64ce\u641c\u7d22\u7ed3\u679c\u4e2d\u7684\u53ef\u89c1\u6027\u3002<\/p>\n<p><b>\u68c0\u7d22\u589e\u5f3a\u8bed\u8a00\u6a21\u578b\uff1a<\/b>\u51e0\u9879\u6700\u8fd1\u7684\u5de5\u4f5c\u89e3\u51b3\u4e86\u8bed\u8a00\u6a21\u578b\u8bb0\u5fc6\u6709\u9650\u7684\u95ee\u9898\uff0c\u901a\u8fc7\u4ece\u77e5\u8bc6\u5e93\u4e2d\u83b7\u53d6\u76f8\u5173\u6765\u6e90\u6765\u5b8c\u6210\u4e00\u9879\u4efb\u52a1 [3, 9, 18]\u3002\u7136\u800c\uff0c\u751f\u6210\u5f15\u64ce\u9700\u8981\u751f\u6210\u7b54\u6848\u5e76\u5728\u6574\u4e2a\u7b54\u6848\u4e2d\u63d0\u4f9b\u5f52\u5c5e\u3002\u6b64\u5916\uff0c\u751f\u6210\u5f15\u64ce\u4e0d\u4ec5\u9650\u4e8e\u5355\u4e00\u6587\u672c\u6a21\u6001\uff0c\u65e0\u8bba\u662f\u8f93\u5165\u8fd8\u662f\u8f93\u51fa\u3002\u6b64\u5916\uff0c\u751f\u6210\u5f15\u64ce\u7684\u6846\u67b6\u4e0d\u4ec5\u9650\u4e8e\u83b7\u53d6\u76f8\u5173\u6765\u6e90\uff0c\u800c\u662f\u5305\u62ec\u591a\u4e2a\u4efb\u52a1\uff0c\u5982\u67e5\u8be2\u91cd\u5199\u3001\u6765\u6e90\u9009\u62e9\uff0c\u4ee5\u53ca\u51b3\u5b9a\u5982\u4f55\u4ee5\u53ca\u4f55\u65f6\u6267\u884c\u5b83\u4eec\u3002<\/p>\n<p><b>\u641c\u7d22\u5f15\u64ce\u4f18\u5316\uff1a<\/b>\u5728\u8fc7\u53bb\u768425\u5e74\u91cc\uff0c\u5927\u91cf\u7684\u7814\u7a76\u81f4\u529b\u4e8e\u4f18\u5316\u7f51\u7ad9\u5185\u5bb9\u4ee5\u9002\u5e94\u641c\u7d22\u5f15\u64ce [2, 12, 22]\u3002\u8fd9\u4e9b\u65b9\u6cd5\u5206\u4e3a\u9875\u9762\u5185SEO\uff0c\u63d0\u9ad8\u5185\u5bb9\u548c\u7528\u6237\u4f53\u9a8c\uff0c\u4ee5\u53ca\u9875\u9762\u5916SEO\uff0c\u901a\u8fc7\u5efa\u7acb\u94fe\u63a5\u63d0\u9ad8\u7f51\u7ad9\u6743\u5a01\u3002\u76f8\u6bd4\u4e4b\u4e0b\uff0cGEO\u6d89\u53ca\u4e00\u4e2a\u66f4\u590d\u6742\u7684\u3001\u591a\u6a21\u6001\u3001\u5bf9\u8bdd\u8bbe\u7f6e\u7684\u73af\u5883\u3002\u7531\u4e8eGEO\u662f\u9488\u5bf9\u751f\u6210\u6a21\u578b\u4f18\u5316\u7684\uff0c\u4e0d\u9650\u4e8e\u7b80\u5355\u7684\u5173\u952e\u8bcd\u5339\u914d\uff0c\u4f20\u7edf\u7684SEO\u7b56\u7565\u4e0d\u9002\u7528\u4e8e\u751f\u6210\u5f15\u64ce\u8bbe\u7f6e\uff0c\u8fd9\u51f8\u663e\u4e86GEO\u7684\u9700\u6c42\u3002<\/p>\n<h2>8 \u7ed3\u8bba<\/h2>\n<p>\u5728\u8fd9\u9879\u5de5\u4f5c\u4e2d\uff0c\u6211\u4eec\u5236\u5b9a\u4e86\u914d\u5907\u751f\u6210\u6a21\u578b\u7684\u641c\u7d22\u5f15\u64ce\uff0c\u6211\u4eec\u79f0\u4e4b\u4e3a\u751f\u6210\u5f15\u64ce\u3002\u6211\u4eec\u63d0\u51fa\u751f\u6210\u5f15\u64ce\u4f18\u5316\uff08GEO\uff09\u6765\u5e2e\u52a9\u5185\u5bb9\u521b\u4f5c\u8005\u5728\u751f\u6210\u5f15\u64ce\u4e0b\u4f18\u5316\u4ed6\u4eec\u7684\u5185\u5bb9\u3002\u6211\u4eec\u5b9a\u4e49\u4e86\u751f\u6210\u5f15\u64ce\u7684\u5370\u8c61\u6307\u6807\uff0c\u5e76\u63d0\u51fa\u5e76\u53d1\u5e03GEO-bench\uff1a\u4e00\u4e2a\u5305\u542b\u6765\u81ea\u591a\u4e2a\u9886\u57df\u548c\u8bbe\u7f6e\u7684\u591a\u6837\u5316\u7528\u6237\u67e5\u8be2\u7684\u57fa\u51c6\uff0c\u4ee5\u53ca\u56de\u7b54\u8fd9\u4e9b\u67e5\u8be2\u6240\u9700\u7684\u6765\u6e90\u3002\u6211\u4eec\u63d0\u51fa\u4e86\u51e0\u79cd\u4f18\u5316\u751f\u6210\u5f15\u64ce\u5185\u5bb9\u7684\u65b9\u6cd5\uff0c\u5e76\u8bc1\u660e\u8fd9\u4e9b\u65b9\u6cd5\u53ef\u4ee5\u5c06\u751f\u6210\u5f15\u64ce\u54cd\u5e94\u4e2d\u7684\u6765\u6e90\u53ef\u89c1\u6027\u63d0\u9ad8\u591a\u8fbe40%\u3002\u9664\u5176\u4ed6\u53d1\u73b0\u5916\uff0c\u6211\u4eec\u53d1\u73b0\u5305\u62ec\u5f15\u7528\u3001\u76f8\u5173\u6765\u6e90\u7684\u5f15\u7528\u548c\u7edf\u8ba1\u6570\u636e\u53ef\u4ee5\u663e\u8457\u63d0\u9ad8\u6765\u6e90\u7684\u53ef\u89c1\u6027\u3002\u6b64\u5916\uff0c\u6211\u4eec\u53d1\u73b0\u4e86GEO\u65b9\u6cd5\u6709\u6548\u6027\u4e0e\u67e5\u8be2\u9886\u57df\u7684\u4f9d\u8d56\u6027\uff0c\u4ee5\u53ca\u7ed3\u5408\u591a\u4e2aGEO\u7b56\u7565\u7684\u6f5c\u529b\u3002\u6211\u4eec\u5728\u62e5\u6709\u6570\u767e\u4e07\u6d3b\u8dc3\u7528\u6237\u7684\u5546\u4e1a\u5316\u751f\u6210\u5f15\u64ce\u4e0a\u5c55\u793a\u4e86\u6709\u5e0c\u671b\u7684\u7ed3\u679c\uff0c\u5c55\u793a\u4e86\u6211\u4eec\u5de5\u4f5c\u7684\u73b0\u5b9e\u5f71\u54cd\u3002\u603b\u4e4b\uff0c\u6211\u4eec\u7684\u5de5\u4f5c\u662f\u7b2c\u4e00\u4e2a\u6b63\u5f0f\u5316\u91cd\u8981\u4e14\u53ca\u65f6\u7684GEO\u8303\u5f0f\uff0c\u53d1\u5e03\u7b97\u6cd5\u548c\u57fa\u7840\u8bbe\u65bd\uff08\u57fa\u51c6\u3001\u6570\u636e\u96c6\u548c\u6307\u6807\uff09\uff0c\u4ee5\u4fc3\u8fdb\u793e\u533a\u5728\u751f\u6210\u5f15\u64ce\u65b9\u9762\u7684\u5feb\u901f\u8fdb\u5c55\u3002\u8fd9\u4f5c\u4e3a\u7406\u89e3\u751f\u6210\u5f15\u64ce\u5bf9\u6570\u5b57\u7a7a\u95f4\u7684\u5f71\u54cd\u4ee5\u53caGEO\u5728\u8fd9\u4e2a\u65b0\u641c\u7d22\u5f15\u64ce\u8303\u5f0f\u4e2d\u7684\u4f5c\u7528\u7684\u7b2c\u4e00\u6b65\u3002<\/p>\n<h2>9 \u9650\u5236<\/h2>\n<p>\u867d\u7136\u6211\u4eec\u4e25\u683c\u6d4b\u8bd5\u4e86\u6211\u4eec\u63d0\u51fa\u7684\u65b9\u6cd5\u5728\u4e24\u4e2a\u751f\u6210\u5f15\u64ce\u4e0a\u7684\u8868\u73b0\uff0c\u5305\u62ec\u4e00\u4e2a\u516c\u5f00\u53ef\u7528\u7684\u751f\u6210\u5f15\u64ce\uff0c\u4f46\u968f\u7740GE\u7684\u53d1\u5c55\uff0c\u8fd9\u4e9b\u65b9\u6cd5\u53ef\u80fd\u9700\u8981\u9002\u5e94\uff0c\u7c7b\u4f3c\u4e8eSEO\u7684\u6f14\u53d8\u3002\u6b64\u5916\uff0c\u5c3d\u7ba1\u6211\u4eec\u52aa\u529b\u786e\u4fdd\u6211\u4eec\u7684GEObench\u4e2d\u7684\u67e5\u8be2\u5c3d\u53ef\u80fd\u63a5\u8fd1\u73b0\u5b9e\u4e16\u754c\u7684\u67e5\u8be2\uff0c\u4f46\u67e5\u8be2\u7684\u6027\u8d28\u53ef\u80fd\u4f1a\u968f\u7740\u65f6\u95f4\u7684\u63a8\u79fb\u800c\u6539\u53d8\uff0c\u9700\u8981\u6301\u7eed\u66f4\u65b0\u3002\u6b64\u5916\uff0c\u7531\u4e8e\u641c\u7d22\u5f15\u64ce\u7b97\u6cd5\u7684\u9ed1\u7bb1\u6027\u8d28\uff0c\u6211\u4eec\u6ca1\u6709\u8bc4\u4f30GEO\u65b9\u6cd5\u5982\u4f55\u5f71\u54cd\u641c\u7d22\u6392\u540d\u3002\u7136\u800c\uff0c\u6211\u4eec\u6ce8\u610f\u5230\uff0cGEO\u65b9\u6cd5\u6240\u505a\u7684\u66f4\u6539\u662f\u6587\u672c\u5185\u5bb9\u7684\u9488\u5bf9\u6027\u66f4\u6539\uff0c\u4e0eSEO\u65b9\u6cd5\u6709\u4e9b\u76f8\u4f3c\uff0c\u800c\u4e0d\u5f71\u54cd\u5176\u4ed6\u5143\u6570\u636e\uff0c\u5982\u57df\u540d\u3001\u53cd\u5411\u94fe\u63a5\u7b49\uff0c\u56e0\u6b64\uff0c\u5b83\u4eec\u4e0d\u592a\u53ef\u80fd\u5f71\u54cd\u641c\u7d22\u5f15\u64ce\u6392\u540d\u3002\u6b64\u5916\uff0c\u968f\u7740\u8bed\u8a00\u6a21\u578b\u4e2d\u66f4\u5927\u7684\u4e0a\u4e0b\u6587\u957f\u5ea6\u53d8\u5f97\u7ecf\u6d4e\u5316\uff0c\u9884\u8ba1\u672a\u6765\u7684\u751f\u6210\u6a21\u578b\u5c06\u80fd\u591f\u6444\u53d6\u66f4\u591a\u6765\u6e90\uff0c\u4ece\u800c\u51cf\u5c11\u641c\u7d22\u6392\u540d\u7684\u5f71\u54cd\u3002\u6700\u540e\uff0c\u867d\u7136\u6211\u4eec\u63d0\u51fa\u7684GEObench\u4e2d\u7684\u6bcf\u4e2a\u67e5\u8be2\u90fd\u6709\u6807\u7b7e\u5e76\u7ecf\u8fc7\u624b\u52a8\u68c0\u67e5\uff0c\u4f46\u7531\u4e8e\u4e3b\u89c2\u89e3\u91ca\u6216\u6807\u8bb0\u9519\u8bef\uff0c\u53ef\u80fd\u4f1a\u6709\u5dee\u5f02\u3002<\/p>\n<h2>10 \u81f4\u8c22<\/h2>\n<p>\u8fd9\u9879\u6750\u6599\u57fa\u4e8e\u56fd\u5bb6\u79d1\u5b66\u57fa\u91d1\u4f1a\u6839\u636e\u7f16\u53f72107048\u7684\u8d44\u52a9\u6388\u4e88\u7684\u5de5\u4f5c\u3002\u4efb\u4f55\u5728\u6b64\u6750\u6599\u4e2d\u8868\u8fbe\u7684\u610f\u89c1\u3001\u8c03\u67e5\u7ed3\u679c\u548c\u7ed3\u8bba\u6216\u5efa\u8bae\u90fd\u662f\u4f5c\u8005\u4e2a\u4eba\u7684\u89c2\u70b9\uff0c\u4e0d\u4e00\u5b9a\u53cd\u6620\u56fd\u5bb6\u79d1\u5b66\u57fa\u91d1\u4f1a\u7684\u89c2\u70b9\u3002<\/p>\n<h2>\u53c2\u8003\u6587\u732e<\/h2>\n<p>\u7565<\/p>\n<h1>\u9644\u5f55<\/h1>\n<h2>\u9644\u5f55 A\uff1a\u5bf9\u8bdd\u751f\u6210\u5f15\u64ce<\/h2>\n<p>\u5728\u7b2c2.1\u8282\u4e2d\uff0c\u6211\u4eec\u8ba8\u8bba\u4e86\u4e00\u4e2a\u5355\u8f6e\u751f\u6210\u5f15\u64ce\uff0c\u5b83\u5728\u7ed9\u5b9a\u7528\u6237\u67e5\u8be2\u65f6\u8f93\u51fa\u5355\u4e2a\u54cd\u5e94\u3002\u7136\u800c\uff0c\u5373\u5c06\u5230\u6765\u7684\u751f\u6210\u5f15\u64ce\u7684\u4e00\u4e2a\u4f18\u52bf\u5c06\u662f\u5b83\u4eec\u80fd\u591f\u4e0e\u7528\u6237\u8fdb\u884c\u79ef\u6781\u7684\u6765\u56de\u5bf9\u8bdd\u3002\u5bf9\u8bdd\u5141\u8bb8\u7528\u6237\u5bf9\u67e5\u8be2\u6216\u751f\u6210\u5f15\u64ce\u54cd\u5e94\u63d0\u4f9b\u6f84\u6e05\u5e76\u63d0\u51fa\u540e\u7eed\u95ee\u9898\u3002\u5177\u4f53\u6765\u8bf4\uff0c\u5728\u65b9\u7a0b1\u4e2d\uff0c\u8f93\u5165\u4e0d\u662f\u5355\u4e2a\u67e5\u8be2\u00a0<i>q<\/i><sub>u<\/sub>\uff0c\u800c\u662f\u5efa\u6a21\u4e3a\u5bf9\u8bdd\u5386\u53f2\u00a0<i>H<\/i>\u00a0= (<i>q<\/i><sup>t<\/sup><sub>u<\/sub>,\u00a0<i>r<\/i><sup>t<\/sup>) \u5bf9\u3002\u54cd\u5e94\u00a0<i>r<\/i><sup>t+1<\/sup>\u00a0\u968f\u540e\u88ab\u5b9a\u4e49\u4e3a\uff1a<\/p>\n<p><i>GE<\/i>\u00a0:=\u00a0<i>f<\/i><sub>LE<\/sub>(<i>H<\/i>,\u00a0<i>P<\/i><sub>U<\/sub>) \u2192\u00a0<i>r<\/i><sup>t+1<\/sup><\/p>\n<p>\u5176\u4e2d\u00a0<i>t<\/i>\u00a0\u662f\u8f6e\u6b21\u3002<\/p>\n<p>\u6b64\u5916\uff0c\u4e3a\u4e86\u5438\u5f15\u7528\u6237\u53c2\u4e0e\u5bf9\u8bdd\uff0c\u4e00\u4e2a\u5355\u72ec\u7684LLM\uff0c<b><i>L<\/i><\/b><sub>follow<\/sub>\u00a0\u6216\u00a0<i>L<\/i><sub>resp<\/sub>\uff0c\u53ef\u80fd\u4f1a\u6839\u636e\u00a0<i>H<\/i>\u3001<i>P<\/i><sub>U<\/sub>\u00a0\u548c\u00a0<i>r<\/i><sup>t+1<\/sup>\u00a0\u751f\u6210\u5efa\u8bae\u7684\u540e\u7eed\u67e5\u8be2\u3002\u8fd9\u4e9b\u5efa\u8bae\u7684\u540e\u7eed\u67e5\u8be2\u901a\u5e38\u65e8\u5728\u6700\u5927\u5316\u7528\u6237\u53c2\u4e0e\u7684\u53ef\u80fd\u6027\u3002\u8fd9\u4e0d\u4ec5\u6709\u5229\u4e8e\u751f\u6210\u5f15\u64ce\u63d0\u4f9b\u8005\u901a\u8fc7\u589e\u52a0\u7528\u6237\u4e92\u52a8\uff0c\u800c\u4e14\u6709\u5229\u4e8e\u7f51\u7ad9\u6240\u6709\u8005\u901a\u8fc7\u589e\u5f3a\u5176\u53ef\u89c1\u6027\u3002\u6b64\u5916\uff0c\u8fd9\u4e9b\u540e\u7eed\u67e5\u8be2\u53ef\u4ee5\u5e2e\u52a9\u7528\u6237\u83b7\u53d6\u66f4\u8be6\u7ec6\u7684\u4fe1\u606f\u3002<\/p>\n<h2>\u9644\u5f55 B\uff1a\u5b9e\u9a8c\u8bbe\u7f6e<\/h2>\n<h3>B.1 \u8bc4\u4f30\u751f\u6210\u5f15\u64ce<\/h3>\n<p>\u4f7f\u7528\u7684\u51c6\u786e\u63d0\u793a\u5982\u6e05\u53551\u6240\u793a\u3002<\/p>\n<h3>B.2 \u57fa\u51c6<\/h3>\n<p>GEO-bench\u5305\u542b\u6765\u81ea\u4e5d\u4e2a\u6570\u636e\u96c6\u7684\u67e5\u8be2\u3002\u56fe2\u663e\u793a\u4e86\u6bcf\u4e2a\u6570\u636e\u96c6\u7684\u4ee3\u8868\u6027\u95ee\u9898\u3002\u6b64\u5916\uff0c\u6211\u4eec\u6839\u636e\u4e00\u7ec47\u4e2a\u4e0d\u540c\u7684\u7c7b\u522b\u5bf9\u6bcf\u4e2a\u67e5\u8be2\u8fdb\u884c\u6807\u8bb0\u3002\u5bf9\u4e8e\u6807\u8bb0\uff0c\u6211\u4eec\u4f7f\u7528GPT-4\u6a21\u578b\uff0c\u5e76\u624b\u52a8\u786e\u8ba4\u6807\u8bb0\u7684\u9ad8\u53ec\u56de\u7387\u548c\u7cbe\u786e\u7387\u3002\u7136\u800c\uff0c\u7531\u4e8e\u8fd9\u6837\u7684\u81ea\u52a8\u5316\u7cfb\u7edf\uff0c\u6807\u7b7e\u53ef\u80fd\u662f\u6709\u566a\u58f0\u7684\uff0c\u4e0d\u5e94\u88ab\u4ed4\u7ec6\u8003\u8651\u3002\u5173\u4e8e\u8fd9\u4e9b\u67e5\u8be2\u7684\u8be6\u7ec6\u4fe1\u606f\u5982\u4e0b\uff1a<\/p>\n<p><b>\u6e05\u53552\uff1aGEO-bench\u4e2d9\u4e2a\u6570\u636e\u96c6\u7684\u4ee3\u8868\u6027\u95ee\u9898<\/b><\/p>\n<p><img decoding=\"async\" title=\"GEO\uff1a\u751f\u6210\u5f15\u64ce\u4f18\u5316-2\" src=\"https:\/\/www.kdjingpai.com\/wp-content\/uploads\/2025\/07\/516e63591d40a74.jpg\" alt=\"GEO\uff1a\u751f\u6210\u5f15\u64ce\u4f18\u5316-2\" \/><\/p>\n<ul>\n<li><b>\u96be\u5ea6\u7b49\u7ea7\uff1a<\/b>\u67e5\u8be2\u7684\u590d\u6742\u6027\uff0c\u4ece\u7b80\u5355\u5230\u590d\u6742\u3002<\/li>\n<li><b>\u67e5\u8be2\u6027\u8d28\uff1a<\/b>\u67e5\u8be2\u6240\u5bfb\u6c42\u7684\u4fe1\u606f\u7c7b\u578b\uff0c\u5982\u4e8b\u5b9e\u6027\u3001\u610f\u89c1\u6216\u6bd4\u8f83\u3002<\/li>\n<li><b>\u7c7b\u578b\uff1a<\/b>\u67e5\u8be2\u7684\u7c7b\u522b\u6216\u9886\u57df\uff0c\u5982\u827a\u672f\u548c\u5a31\u4e50\u3001\u91d1\u878d\u6216\u79d1\u5b66\u3002<\/li>\n<li><b>\u5177\u4f53\u4e3b\u9898\uff1a<\/b>\u67e5\u8be2\u7684\u5177\u4f53\u5185\u5bb9\uff0c\u5982\u7269\u7406\u5b66\u3001\u7ecf\u6d4e\u5b66\u6216\u8ba1\u7b97\u673a\u79d1\u5b66\u3002<\/li>\n<li><b>\u654f\u611f\u6027\uff1a<\/b>\u67e5\u8be2\u662f\u5426\u6d89\u53ca\u654f\u611f\u8bdd\u9898\u3002<\/li>\n<li><b>\u7528\u6237\u610f\u56fe\uff1a<\/b>\u7528\u6237\u67e5\u8be2\u7684\u76ee\u7684\uff0c\u5982\u7814\u7a76\u3001\u8d2d\u4e70\u6216\u5a31\u4e50\u3002<\/li>\n<li><b>\u7b54\u6848\u7c7b\u578b\uff1a<\/b>\u67e5\u8be2\u6240\u5bfb\u6c42\u7684\u7b54\u6848\u7684\u683c\u5f0f\uff0c\u5982\u4e8b\u5b9e\u3001\u610f\u89c1\u6216\u5217\u8868\u3002<\/li>\n<\/ul>\n<h3>B.3 \u8bc4\u4f30\u6307\u6807<\/h3>\n<p>\u6211\u4eec\u4f7f\u75287\u79cd\u4e0d\u540c\u7684\u4e3b\u89c2\u5370\u8c61\u6307\u6807\uff0c\u5176\u63d0\u793a\u5728\u6211\u4eec\u7684\u516c\u5171\u5b58\u50a8\u5e93\u4e2d\u63d0\u4f9b\uff1ahttps:\/\/github.com\/GEOoptim\/GEO\u3002GPT-3.5 turbo\u7528\u4e8e\u6240\u6709\u5b9e\u9a8c\u3002<\/p>\n<h3>B.4 GEO \u65b9\u6cd5<\/h3>\n<p>\u6211\u4eec\u63d0\u51fa\u4e869\u79cd\u4e0d\u540c\u7684\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5\uff0c\u4ee5\u4f18\u5316\u7f51\u7ad9\u5185\u5bb9\u4ee5\u9002\u5e94\u751f\u6210\u5f15\u64ce\u3002\u6211\u4eec\u5bf9\u5b8c\u6574\u7684GEO-bench\u6d4b\u8bd5\u96c6\u8fdb\u884c\u4e86\u8fd9\u4e9b\u65b9\u6cd5\u7684\u8bc4\u4f30\u3002\u6b64\u5916\uff0c\u4e3a\u4e86\u51cf\u5c11\u7ed3\u679c\u4e2d\u7684\u65b9\u5dee\uff0c\u6211\u4eec\u5728\u4e94\u4e2a\u4e0d\u540c\u7684\u968f\u673a\u79cd\u5b50\u4e0b\u8fdb\u884c\u4e86\u5b9e\u9a8c\uff0c\u5e76\u62a5\u544a\u4e86\u5e73\u5747\u503c\u3002<\/p>\n<p><b>\u88686\uff1aGEO\u65b9\u6cd5\u5728GEO-bench\u4e0a\u7684\u7edd\u5bf9\u5370\u8c61\u6307\u6807\u3002<\/b>\u4e0e\u57fa\u7ebf\u76f8\u6bd4\uff0c\u50cf\u5173\u952e\u8bcd\u586b\u5145\u8fd9\u6837\u7684\u7b80\u5355\u65b9\u6cd5\u5728SEO\u4e2d\u4f20\u7edf\u4e0a\u8868\u73b0\u4e0d\u4f73\u3002\u7136\u800c\uff0c\u6211\u4eec\u63d0\u51fa\u7684\u65b9\u6cd5\uff0c\u5982\u7edf\u8ba1\u6570\u636e\u6dfb\u52a0\u548c\u5f15\u7528\u6dfb\u52a0\uff0c\u5728\u6240\u6709\u6307\u6807\u4e0a\u90fd\u663e\u793a\u51fa\u5f3a\u5927\u7684\u6027\u80fd\u6539\u8fdb\u3002\u6700\u4f73\u65b9\u6cd5\u5728\u4f4d\u7f6e\u8c03\u6574\u540e\u7684\u5b57\u6570\u548c\u4e3b\u89c2\u5370\u8c61\u4e0a\u5206\u522b\u6bd4\u57fa\u7ebf\u63d0\u9ad8\u4e86\u00a0<b>41%<\/b>\u00a0\u548c 28%\u3002<\/p>\n<table border=\"1\" cellspacing=\"0\" cellpadding=\"5\">\n<thead>\n<tr>\n<th rowspan=\"2\">\u65b9\u6cd5<\/th>\n<th colspan=\"3\">\u4f4d\u7f6e\u8c03\u6574\u540e\u7684\u5b57\u6570<\/th>\n<th colspan=\"7\">\u4e3b\u89c2\u5370\u8c61<\/th>\n<\/tr>\n<tr>\n<th>\u5b57\u6570<\/th>\n<th>\u4f4d\u7f6e<\/th>\n<th>\u603b\u4f53<\/th>\n<th>\u76f8\u5173\u6027<\/th>\n<th>\u5f71\u54cd<\/th>\n<th>\u72ec\u7279\u6027<\/th>\n<th>\u591a\u6837\u6027<\/th>\n<th>\u540e\u7eed<\/th>\n<th>\u4f4d\u7f6e<\/th>\n<th>\u8ba1\u6570<\/th>\n<th>\u5e73\u5747\u503c<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td colspan=\"12\">\u65e0\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65f6\u7684\u6027\u80fd<\/td>\n<\/tr>\n<tr>\n<td>\u65e0\u4f18\u5316<\/td>\n<td>19.7 (0.7)<\/td>\n<td>19.6 (0.5)<\/td>\n<td>19.8 (0.6)<\/td>\n<td>19.8 (0.9)<\/td>\n<td>19.8 (1.6)<\/td>\n<td>19.8 (0.6)<\/td>\n<td>19.8 (1.1)<\/td>\n<td>19.8 (1.0)<\/td>\n<td>19.8 (1.0)<\/td>\n<td>19.8 (0.9)<\/td>\n<td>19.8 (0.9)<\/td>\n<\/tr>\n<tr>\n<td colspan=\"12\">\u8868\u73b0\u4e0d\u4f73\u7684\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5<\/td>\n<\/tr>\n<tr>\n<td>\u5173\u952e\u8bcd\u586b\u5145<\/td>\n<td>19.6 (0.5)<\/td>\n<td>19.5 (0.6)<\/td>\n<td>19.8 (0.5)<\/td>\n<td>20.8 (0.8)<\/td>\n<td>19.8 (1.0)<\/td>\n<td>20.4 (0.5)<\/td>\n<td>20.6 (0.9)<\/td>\n<td>19.9 (0.9)<\/td>\n<td>21.1 (1.0)<\/td>\n<td>21.0 (0.9)<\/td>\n<td>20.6 (0.7)<\/td>\n<\/tr>\n<tr>\n<td>\u72ec\u7279\u8bcd\u6c47<\/td>\n<td>20.6 (0.6)<\/td>\n<td>20.5 (0.7)<\/td>\n<td>20.7 (0.5)<\/td>\n<td>20.8 (0.7)<\/td>\n<td>20.3 (1.3)<\/td>\n<td>20.5 (0.3)<\/td>\n<td>20.9 (0.3)<\/td>\n<td>20.4 (0.7)<\/td>\n<td>21.5 (0.6)<\/td>\n<td>21.2 (0.4)<\/td>\n<td>20.9 (0.4)<\/td>\n<\/tr>\n<tr>\n<td colspan=\"12\">\u8868\u73b0\u826f\u597d\u7684\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5<\/td>\n<\/tr>\n<tr>\n<td>\u6613\u4e8e\u7406\u89e3<\/td>\n<td>21.5 (0.7)<\/td>\n<td>22.0 (0.8)<\/td>\n<td>21.5 (0.6)<\/td>\n<td>21.0 (1.1)<\/td>\n<td>21.1 (1.8)<\/td>\n<td>21.2 (0.9)<\/td>\n<td>20.9 (1.1)<\/td>\n<td>20.6 (1.0)<\/td>\n<td>21.9 (1.1)<\/td>\n<td>21.4 (0.9)<\/td>\n<td>21.3 (1.0)<\/td>\n<\/tr>\n<tr>\n<td>\u6743\u5a01\u6027<\/td>\n<td>21.3 (0.7)<\/td>\n<td>21.2 (0.9)<\/td>\n<td>21.1 (0.8)<\/td>\n<td>22.3 (0.8)<\/td>\n<td>22.9 (0.8)<\/td>\n<td>22.1 (0.9)<\/td>\n<td>23.2 (0.7)<\/td>\n<td>21.9 (0.4)<\/td>\n<td>23.9 (1.2)<\/td>\n<td>23.0 (1.1)<\/td>\n<td>23.1 (0.7)<\/td>\n<\/tr>\n<tr>\n<td>\u6280\u672f\u672f\u8bed<\/td>\n<td>22.5 (0.6)<\/td>\n<td>22.4 (0.6)<\/td>\n<td>22.5 (0.6)<\/td>\n<td>21.2 (0.7)<\/td>\n<td>21.8 (0.8)<\/td>\n<td>20.5 (0.5)<\/td>\n<td>21.1 (0.6)<\/td>\n<td>20.5 (0.6)<\/td>\n<td>22.1 (0.6)<\/td>\n<td>21.2 (0.2)<\/td>\n<td>21.4 (0.4)<\/td>\n<\/tr>\n<tr>\n<td>\u6d41\u7545\u6027\u4f18\u5316<\/td>\n<td>24.4 (0.8)<\/td>\n<td>24.4 (0.6)<\/td>\n<td>24.4 (0.8)<\/td>\n<td>21.3 (0.9)<\/td>\n<td>23.2 (1.5)<\/td>\n<td>21.2 (1.0)<\/td>\n<td>21.4 (1.4)<\/td>\n<td>20.8 (1.3)<\/td>\n<td>23.2 (1.8)<\/td>\n<td>21.5 (1.3)<\/td>\n<td>22.1 (1.2)<\/td>\n<\/tr>\n<tr>\n<td>\u5f15\u7528\u6765\u6e90<\/td>\n<td>25.5 (0.7)<\/td>\n<td>25.3 (0.6)<\/td>\n<td>25.3 (0.6)<\/td>\n<td>22.8 (0.9)<\/td>\n<td>26.7 (1.1)<\/td>\n<td>24.6 (0.7)<\/td>\n<td>24.9 (0.9)<\/td>\n<td>23.2 (0.9)<\/td>\n<td>26.4 (1.0)<\/td>\n<td>24.1 (1.2)<\/td>\n<td>25.5 (0.9)<\/td>\n<\/tr>\n<tr>\n<td>\u5f15\u7528\u6dfb\u52a0<\/td>\n<td>27.5 (0.8)<\/td>\n<td>27.6 (0.8)<\/td>\n<td>27.1 (0.6)<\/td>\n<td>23.1 (1.4)<\/td>\n<td>26.1 (0.9)<\/td>\n<td>23.6 (0.9)<\/td>\n<td>24.5 (1.2)<\/td>\n<td>22.4 (1.2)<\/td>\n<td>26.1 (1.2)<\/td>\n<td>23.8 (1.2)<\/td>\n<td>24.8 (1.1)<\/td>\n<\/tr>\n<tr>\n<td>\u7edf\u8ba1\u6570\u636e\u6dfb\u52a0<\/td>\n<td>25.8 (1.2)<\/td>\n<td>26.0 (0.8)<\/td>\n<td>25.5 (1.2)<\/td>\n<td>23.1 (1.4)<\/td>\n<td>24.2 (0.7)<\/td>\n<td>21.7 (0.3)<\/td>\n<td>22.3 (0.8)<\/td>\n<td>21.3 (0.9)<\/td>\n<td>23.5 (0.4)<\/td>\n<td>21.7 (0.6)<\/td>\n<td>22.9 (0.5)<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h3>B.5 GEO \u65b9\u6cd5\u7684\u63d0\u793a<\/h3>\n<p>\u6211\u4eec\u6240\u6709\u7684\u63d0\u793a\u90fd\u5728\u6211\u4eec\u7684\u516c\u5171\u4ee3\u7801\u5e93\u4e2d\u63d0\u4f9b\uff1ahttps:\/\/github.com\/GEO-optim\/GEO\u3002\u6240\u6709\u5b9e\u9a8c\u5747\u4f7f\u7528GPT-3.5 turbo\u5b8c\u6210\u3002<\/p>\n<h2>\u9644\u5f55 C\uff1a\u8865\u5145\u7ed3\u679c\u4e0e\u8ba8\u8bba<\/h2>\n<h3>C.1 \u73b0\u5b9e\u4e16\u754c\u4e2d\u7684GEO\uff1a\u4f7f\u7528\u5df2\u90e8\u7f72\u7684\u751f\u6210\u5f15\u64ce\u8fdb\u884c\u5b9e\u9a8c<\/h3>\n<p>\u6211\u4eec\u8fd8\u5728\u73b0\u5b9e\u4e16\u754c\u4e2d\u5df2\u90e8\u7f72\u7684\u751f\u6210\u5f15\u64cePerplexity.ai\u4e0a\u8bc4\u4f30\u4e86\u6211\u4eec\u63d0\u51fa\u7684\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5\u3002\u7531\u4e8ePerplexity.ai\u4e0d\u5141\u8bb8\u7528\u6237\u6307\u5b9a\u6e90URL\uff0c\u6211\u4eec\u6539\u4e3a\u5c06\u6e90\u6587\u672c\u4f5c\u4e3a\u6587\u4ef6\u4e0a\u4f20\u5230Perplexity.ai\uff0c\u540c\u65f6\u786e\u4fdd\u6240\u6709\u7b54\u6848\u4ec5\u4f7f\u7528\u63d0\u4f9b\u7684\u6587\u4ef6\u6e90\u751f\u6210\u3002\u6211\u4eec\u5728\u6211\u4eec\u6d4b\u8bd5\u96c6\u7684200\u4e2a\u6837\u672c\u5b50\u96c6\u4e0a\u8bc4\u4f30\u4e86\u6211\u4eec\u7684\u6240\u6709\u65b9\u6cd5\u3002\u4f7f\u7528Perplexity.ai\u7684\u7ed3\u679c\u5982\u88687\u6240\u793a\u3002<\/p>\n<p><b>\u88687\uff1a\u5728Perplexity.ai\u4f5c\u4e3a\u751f\u6210\u5f15\u64ce\u7684GEO-bench\u4e0aGEO\u65b9\u6cd5\u7684\u6027\u80fd\u6539\u8fdb\u3002<\/b>\u4e0e\u57fa\u7ebf\u76f8\u6bd4\uff0c\u50cf\u5173\u952e\u8bcd\u586b\u5145\u8fd9\u6837\u7684\u7b80\u5355\u65b9\u6cd5\u5728SEO\u4e2d\u901a\u5e38\u8868\u73b0\u66f4\u5dee\u3002\u7136\u800c\uff0c\u6211\u4eec\u63d0\u51fa\u7684\u65b9\u6cd5\uff0c\u5982\u7edf\u8ba1\u6570\u636e\u6dfb\u52a0\u548c\u5f15\u7528\u6dfb\u52a0\uff0c\u5728\u6240\u6709\u6307\u6807\u4e0a\u90fd\u663e\u793a\u51fa\u5f3a\u5927\u7684\u6027\u80fd\u6539\u8fdb\u3002\u6700\u4f73\u65b9\u6cd5\u5728\u4f4d\u7f6e\u8c03\u6574\u540e\u7684\u5b57\u6570\u548c\u4e3b\u89c2\u5370\u8c61\u4e0a\u5206\u522b\u6bd4\u57fa\u7ebf\u63d0\u9ad8\u4e8622%\u548c37%\u3002<\/p>\n<table border=\"1\" cellspacing=\"0\" cellpadding=\"5\">\n<thead>\n<tr>\n<th rowspan=\"2\">\u65b9\u6cd5<\/th>\n<th colspan=\"3\">\u4f4d\u7f6e\u8c03\u6574\u540e\u7684\u5b57\u6570<\/th>\n<th colspan=\"8\">\u4e3b\u89c2\u5370\u8c61<\/th>\n<\/tr>\n<tr>\n<th>\u5b57\u6570<\/th>\n<th>\u4f4d\u7f6e<\/th>\n<th>\u603b\u4f53<\/th>\n<th>\u76f8\u5173\u6027<\/th>\n<th>\u5f71\u54cd<\/th>\n<th>\u72ec\u7279\u6027<\/th>\n<th>\u591a\u6837\u6027<\/th>\n<th>\u540e\u7eed<\/th>\n<th>\u4f4d\u7f6e<\/th>\n<th>\u8ba1\u6570<\/th>\n<th>\u5e73\u5747\u503c<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td colspan=\"12\">\u65e0\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65f6\u7684\u6027\u80fd<\/td>\n<\/tr>\n<tr>\n<td>\u65e0\u4f18\u5316<\/td>\n<td>24.0<\/td>\n<td>24.4<\/td>\n<td>24.1<\/td>\n<td>24.7<\/td>\n<td>24.7<\/td>\n<td>24.7<\/td>\n<td>24.7<\/td>\n<td>24.7<\/td>\n<td>24.7<\/td>\n<td>24.7<\/td>\n<td>24.7<\/td>\n<\/tr>\n<tr>\n<td colspan=\"12\">\u8868\u73b0\u4e0d\u4f73\u7684\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5<\/td>\n<\/tr>\n<tr>\n<td>\u5173\u952e\u8bcd\u586b\u5145<\/td>\n<td>21.9<\/td>\n<td>21.4<\/td>\n<td>21.9<\/td>\n<td>26.3<\/td>\n<td>27.2<\/td>\n<td>27.2<\/td>\n<td>30.2<\/td>\n<td>27.9<\/td>\n<td>28.2<\/td>\n<td>26.9<\/td>\n<td>28.1<\/td>\n<\/tr>\n<tr>\n<td>\u72ec\u7279\u8bcd\u6c47<\/td>\n<td>24.0<\/td>\n<td>23.7<\/td>\n<td>23.6<\/td>\n<td>24.9<\/td>\n<td>25.1<\/td>\n<td>24.7<\/td>\n<td>23.0<\/td>\n<td>23.6<\/td>\n<td>23.9<\/td>\n<td>24.1<\/td>\n<td>24.1<\/td>\n<\/tr>\n<tr>\n<td colspan=\"12\">\u8868\u73b0\u826f\u597d\u7684\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5<\/td>\n<\/tr>\n<tr>\n<td>\u6743\u5a01\u6027<\/td>\n<td>25.6<\/td>\n<td>25.7<\/td>\n<td>25.9<\/td>\n<td>28.9<\/td>\n<td>30.9<\/td>\n<td>31.2<\/td>\n<td>31.7<\/td>\n<td>31.5<\/td>\n<td>26.9<\/td>\n<td>29.5<\/td>\n<td>30.6<\/td>\n<\/tr>\n<tr>\n<td>\u6d41\u7545\u6027\u4f18\u5316<\/td>\n<td>25.8<\/td>\n<td>26.2<\/td>\n<td>26.0<\/td>\n<td>28.9<\/td>\n<td>29.4<\/td>\n<td>29.8<\/td>\n<td>30.6<\/td>\n<td>30.1<\/td>\n<td>29.6<\/td>\n<td>29.6<\/td>\n<td>30.0<\/td>\n<\/tr>\n<tr>\n<td>\u5f15\u7528\u6765\u6e90<\/td>\n<td>26.6<\/td>\n<td>26.9<\/td>\n<td>26.8<\/td>\n<td>19.8<\/td>\n<td>20.7<\/td>\n<td>19.5<\/td>\n<td>18.9<\/td>\n<td>20.0<\/td>\n<td>18.5<\/td>\n<td>18.9<\/td>\n<td>19.0<\/td>\n<\/tr>\n<tr>\n<td>\u5f15\u7528\u6dfb\u52a0<\/td>\n<td>28.8<\/td>\n<td>28.7<\/td>\n<td>29.1<\/td>\n<td>31.4<\/td>\n<td>31.9<\/td>\n<td>31.9<\/td>\n<td>32.3<\/td>\n<td>31.4<\/td>\n<td>31.7<\/td>\n<td>30.9<\/td>\n<td>32.1<\/td>\n<\/tr>\n<tr>\n<td>\u7edf\u8ba1\u6570\u636e\u6dfb\u52a0<\/td>\n<td>25.8<\/td>\n<td>26.6<\/td>\n<td>26.2<\/td>\n<td>31.6<\/td>\n<td>33.4<\/td>\n<td>34.0<\/td>\n<td>33.7<\/td>\n<td>34.0<\/td>\n<td>33.3<\/td>\n<td>33.1<\/td>\n<td>33.9<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h4>\u7ed3\u679c\u4e0e\u5206\u6790<\/h4>\n<p>\u88685\u548c\u88687\u5c55\u793a\u4e86\u4f7f\u7528Perplexity.ai\u4f5c\u4e3a\u751f\u6210\u5f15\u64ce\u65f6\uff0cGEO\u65b9\u6cd5\u7684\u7edd\u5bf9\u5370\u8c61\u6307\u6807\u3002\u7ed3\u679c\u663e\u793a\uff0c\u4e0e\u57fa\u7ebf\u76f8\u6bd4\uff0c\u6211\u4eec\u7684GEO\u65b9\u6cd5\u5728\u63d0\u9ad8\u5185\u5bb9\u53ef\u89c1\u6027\u65b9\u9762\u8868\u73b0\u51fa\u8272\u3002\u5177\u4f53\u6765\u8bf4\uff1a<\/p>\n<ul>\n<li><b>\u5f15\u7528\u6dfb\u52a0<\/b>\uff1a\u5728\u4f4d\u7f6e\u8c03\u6574\u540e\u7684\u5b57\u6570\u6307\u6807\u4e0a\u6bd4\u57fa\u7ebf\u63d0\u9ad8\u4e8622%\u3002<\/li>\n<li><b>\u7edf\u8ba1\u6570\u636e\u6dfb\u52a0<\/b>\uff1a\u5728\u4e3b\u89c2\u5370\u8c61\u6307\u6807\u4e0a\u6bd4\u57fa\u7ebf\u63d0\u9ad8\u4e8637%\u3002<\/li>\n<\/ul>\n<p>\u8fd9\u4e9b\u7ed3\u679c\u5177\u6709\u91cd\u8981\u610f\u4e49\uff0c\u539f\u56e0\u6709\u4e09\uff1a<\/p>\n<ol>\n<li><b>\u5f3a\u8c03\u4e0d\u540cGEO\u65b9\u6cd5\u7684\u91cd\u8981\u6027<\/b>\uff1a\u8fd9\u4e9b\u7ed3\u679c\u8868\u660e\uff0c\u5f00\u53d1\u4e0d\u540c\u7684\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5\u5bf9\u4e8e\u5185\u5bb9\u521b\u4f5c\u8005\u6765\u8bf4\u662f\u6709\u76ca\u7684\u3002<\/li>\n<li><b>\u65b9\u6cd5\u7684\u53ef\u63a8\u5e7f\u6027<\/b>\uff1a\u6211\u4eec\u7684GEO\u65b9\u6cd5\u5728\u4e0d\u540c\u751f\u6210\u5f15\u64ce\u4e0a\u8868\u73b0\u51fa\u8272\uff0c\u5c55\u793a\u4e86\u5176\u5e7f\u6cdb\u7684\u9002\u7528\u6027\u3002<\/li>\n<li><b>\u5b9e\u9645\u5e94\u7528\u4ef7\u503c<\/b>\uff1a\u5185\u5bb9\u521b\u4f5c\u8005\u53ef\u4ee5\u76f4\u63a5\u4f7f\u7528\u6211\u4eec\u63d0\u51fa\u7684\u6613\u4e8e\u5b9e\u65bd\u7684GEO\u65b9\u6cd5\uff0c\u4ece\u800c\u5728\u73b0\u5b9e\u4e16\u754c\u4e2d\u4ea7\u751f\u91cd\u5927\u5f71\u54cd\u3002<\/li>\n<\/ol>\n<p>\u6b64\u5916\uff0c\u6211\u4eec\u89c2\u5bdf\u5230\uff0c\u4f20\u7edfSEO\u65b9\u6cd5\uff08\u5982\u5173\u952e\u8bcd\u586b\u5145\uff09\u5728\u751f\u6210\u5f15\u64ce\u4e2d\u8868\u73b0\u4e0d\u4f73\uff0c\u751a\u81f3\u6bd4\u57fa\u7ebf\u4f4e10%\u3002\u8fd9\u8fdb\u4e00\u6b65\u652f\u6301\u4e86\u6211\u4eec\u7684\u89c2\u70b9\uff0c\u5373\u751f\u6210\u5f15\u64ce\u9700\u8981\u4e13\u95e8\u7684\u4f18\u5316\u7b56\u7565\uff0c\u800c\u4e0d\u662f\u7b80\u5355\u5730\u91c7\u7528\u4f20\u7edf\u7684SEO\u6280\u672f\u3002\u901a\u8fc7\u5728Perplexity.ai\u4e0a\u7684\u5b9e\u9a8c\uff0c\u6211\u4eec\u9a8c\u8bc1\u4e86\u6211\u4eec\u7684\u751f\u6210\u5f15\u64ce\u4f18\u5316\u65b9\u6cd5\u5728\u4e0d\u540c\u751f\u6210\u5f15\u64ce\u4e0a\u7684\u6709\u6548\u6027\u3002\u8fd9\u4e9b\u65b9\u6cd5\u4e0d\u4ec5\u63d0\u9ad8\u4e86\u5185\u5bb9\u53ef\u89c1\u6027\uff0c\u8fd8\u5c55\u793a\u4e86\u5176\u5728\u73b0\u5b9e\u4e16\u754c\u5e94\u7528\u4e2d\u7684\u6f5c\u529b\u3002\u6211\u4eec\u7684\u7814\u7a76\u4e3a\u5185\u5bb9\u521b\u4f5c\u8005\u63d0\u4f9b\u4e86\u4e00\u79cd\u65b0\u7684\u5de5\u5177\uff0c\u4ee5\u5e94\u5bf9\u751f\u6210\u5f15\u64ce\u5e26\u6765\u7684\u6311\u6218\uff0c\u5e76\u4f18\u5316\u4ed6\u4eec\u7684\u5185\u5bb9\u4ee5\u83b7\u5f97\u66f4\u597d\u7684\u53ef\u89c1\u6027\u548c\u7528\u6237\u53c2\u4e0e\u5ea6\u3002<\/p>\n<h3>C.2 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